CAMBRIDGE, England--(BUSINESS WIRE)--Jan. 8, 2018--
Bango (AIM: BGO), the leading mobile payments company, has partnered
with Netflix to launch carrier billing for Netflix subscriptions in
Mexico. Customers who sign up to Netflix, the world’s leading internet
entertainment service, can now pay using their pre or post-paid mobile
phone bill. Enabled by Bango, carrier billed payment is initially
available to over 12 million subscribers in Mexico.
Customers can now choose carrier billing as the payment option when
signing up to a Netflix subscription online. The recurring monthly
charge is added to the phone bill, on any platform, including Android,
Apple and Microsoft devices, providing a highly inclusive payment method.
Rapid growth in internet access through smartphone adoption in Mexico,
and Latin America more broadly, is increasing the consumption of online
content and services. The paid TV market is particularly strong in
Mexico, with Netflix holding a 70% market share according to The
Competitive Intelligence Unit, (2016). With only 25% of
the population owning a credit card (World Bank Findex, AMI analysis,
2017), carrier billing provides an essential payment method for
bringing universal access to the digital content ecosystem.
This launch sees Bango further progress in Mexico, having launched the
first Direct Carrier Billing for Google Play in Latin America in 2015,
with Nextel and Iusacell Mexico.
Bango CEO Ray Anderson commented, "Carrier billing adds
many new customers to merchant services. We are pleased to provide a
fast, safe, easy to use alternative payment method for Netflix customers
in Mexico. Netflix is a hugely popular entertainment service across all
regions so adding carrier billing presents a massive opportunity for
growing their customers and increasing subscriber engagement in Mexico."
The names of companies and products mentioned herein are trademarks
of their respective owners.
Bango is the standard platform chosen by leading global stores to
deliver mobile payments to everyone. As the next billion consumers adopt
their first smartphone and look for universal payment methods, Bango
will be there to unlock the world of apps, video, music, games and other
content that brings those smartphones to life. Global stores plugging
into the Bango Platform include Amazon (NASDAQ: AMZN), Google (NASDAQ:
GOOG), Samsung (005930: Korea SE) and Microsoft (NASDAQ: MSFT). Bango
also partners with leading payment providers around the world to drive
new users and revenues through its industry-leading mobile payment
solutions. For more information, visit www.bango.com.
View source version on businesswire.com:
Anil Malhotra, CMO
+44 7710 480 377