REACH

Audioboom Group plc

("Audioboom" or the "Company")

Key Partnership Renewals and Election Season Advertising Boost

Notice of investor presentation

Audioboom (AIM: BOOM), the leading global podcast company, is pleased to report partnership renewals and a substantial increase in audience and advertiser demand for its political and news programming slate.

Audioboom podcasts covering the UK general election and early stages of the US Presidential race recorded a 34% jump in audience reach during Q3 2024 as listeners flocked to podcasting for high quality coverage and analysis.

Advertisers followed suit with more than 650 brands buying advertising across this programming roster, leading to 82% of available inventory being sold.

Audience levels, advertiser demand and revenue opportunities for politics and news podcasts within the Audioboom Creator Network are expected to increase further in Q4 ahead of the US election in November.

The Company is also pleased to announce partnership extensions with The Bulwark Network and the Politicon Network. The 12 podcasts in these networks are a key part of Audioboom's news and politics slate and are downloaded more than five million times each month. 

Throughout election season these partnerships will leverage the full suite of tools available to creators on Audioboom's platform including Showcase, the Company's ad-tech driven marketplace, AdRip, the proprietary inventory creation tool, and AdVet, the proprietary tool for creators that automates the booking of premium, host-read advertising.

Audioboom's CEO, Stuart Last, commented: "Podcasting is proving to be a trustworthy source of information for audiences at election time, and brands are keen to engage with these listeners at scale through our platform. I'm pleased to extend our work with some of the best political podcasts in the world - together we will provide listeners and brands vital content during one of the most important election seasons ever seen."

Investor Presentation

Audioboom also announces that it will release its trading update for the Q3 period ending 30 September 2024 on 15 October 2024.

Stuart Last, CEO, and Brad Clarke, CFO, will provide a live presentation relating to the results via the Investor Meet Company platform on 15 October 2024 at 15:00.

The presentation is open to all existing and potential shareholders. Questions can be submitted pre-event via your Investor Meet Company dashboard up until 9am the day before the meeting or at any time during the live presentation.

Investors can sign up to Investor Meet Company for free and add to meet Audioboom via:

https://www.investormeetcompany.com/audioboom-group-plc/register-investor

Investors who already follow Audioboom on the Investor Meet Company platform will automatically be invited.

Enquiries

About Audioboom

Audioboom is a global leader in podcasting - our shows are downloaded around 100 million times each month by more than 38 million unique listeners around the world. Audioboom is ranked as the fourth largest podcast publisher in the US by Triton Digital.

Audioboom's ad-tech and monetisation platform underpins a scalable content business that provides commercial, distribution, marketing and production services for a premium network of top tier podcasts. Key partners include the official Formula 1 podcasts 'F1: Beyond the Grid' and 'F1 Nation', 'Casefile True Crime' (US), 'True Crime Obsessed' (US), 'The Tim Dillon Show' (US), 'No Such Thing As A Fish' (UK) and 'The Cycling Podcast' (UK).

Audioboom operates internationally, with global partnerships across North America, Europe, Asia and Australia. The platform distributes content via Apple Podcasts, YouTube, Spotify, Pandora, Amazon Music, Google Podcasts, iHeartRadio, Facebook and Twitter as well as a partner's own websites and mobile apps.
For more information, visit audioboom.com.

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