Liverpool Football Club Completes Deployment of New Cloud-Managed High-Speed Wi-Fi from Extreme Networks at Anfield
The new Wi-Fi network at
Key Facts:
- Seamless Stadium Connectivity for Fans: LFC’s Wi-Fi network supports new digital experiences like mobile ticketscanning, cashless payments and mobile concessions. The network’s design for high-density outdoor environments helps ensure that even during sold-out games, with all 61,000 seats filled, the connectivity remains robust and fast.
- Maximized Engagement and Streamlined Operations: LFC will rely on real-time network insights from ExtremeAnalytics, giving the club access to data relevant to fan foot traffic, popular concessions areas and app usage across the stadium. It can also pinpoint peak moments during games when fans are most digitally engaged and where they most often congregate in the stadium, helping the club make data-driven decisions such as identifying areas in the venue that may require additional staff, opportunities for future marketing partnerships and prioritizing content to boost fan engagement.
- Simple Cloud Management: LFC’s wireless network is managed entirely through ExtremeCloud IQ, enabling stadium staff to easily monitor and control Wi-Fi capacity, adjust and manage the settings and parameters of wireless devices such as access points and access real-time information around network performance. The operations team has a complete view of the stadium network through a single, centralized dashboard, enabling them to optimize performance in real-time to deliver a seamless experience for fans and staff connected to the network.
Executive Perspectives
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“The opportunity to be part of the ongoing legacy of a storied football club such as Liverpool FC is an honor. Joining together with
"Partnering with one of the world’s most celebrated football clubs to deliver wireless connectivity that transforms both matchday and fan experiences has been inspiring. Creating a modern experience while still preserving a historical landmark is an area where Extreme continues to excel. Our collaboration with
Did You Know?
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Extreme delivers high-performance network solutions to stadiums across
Europe , including Borussia Dortmund, Olympiastadion Berlin and stadiums within ESSMA. -
Extreme is a trusted provider of venue solutions worldwide, delivering high-performance Wi-Fi and analytics to leagues including the
NFL , MLB, NHL, MinorLeague Baseball andNASCAR .
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