Sensormatic Solutions Collaborates With REI Co-op on New, Sustainable Approach to Shipping Hard Tags
- Brand eliminates single-use plastic packaging in shipping its InFuzion and magnetic alarming hard tags
- The global rollout follows a successful pilot program with specialty outdoor retailer, REI Co-op
NEUHAUSEN,
“Many of Sensormatic Solutions most successful products and processes resulted from the close partnerships we’ve built with our customers, and our new packaging initiative is no exception,” said Tony D’Onofrio, president of Sensormatic Solutions. “REI approached us to see if there was a way to reduce or eliminate plastic waste in our packaging. The Co-op assisted our product and development team every step of the way, contributing to testing, resourcing and critical feedback that validated this new packaging approach.”
This initiative aligned with Sensormatic Solutions and REI’s shared values around reducing impact while also managing the bottom line and safeguarding against shrink. According to REI, the pilot program — which tested the plastic-free packaging design — resulted in significant benefits to the retailer in terms of both waste and labor reduction due to the elimination of plastic handling.
With a global rollout to retail customers underway, Sensormatic Solutions estimates that the annual impact of the elimination of single-use plastic bags when shipping InFuzion and magnetic alarming tags to retailers will:
- Eliminate 163,700 plastic bags from packaging presentation.
- Prevent up to 2,400 lbs. of single-use plastic from potentially reaching landfills.
“At REI, we’re committed to designing waste out of our operations wherever possible and are working to achieve 90% diversion of operational waste from landfill by 2025,” said
Consumers’ desire for sustainable operations for retailers — from supply chain to store — is clear. In fact, a recent Sensormatic Solutions survey shows that 83% of
Sensormatic Solutions elimination of single-use plastics in shipping its InFuzion and magnetic alarming tags is just one example of the brand’s commitment to making retail more sustainable. In
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About Sensormatic Solutions
Sensormatic Solutions, the leading global retail solutions portfolio of
About the REI Co-op
REI is a specialty outdoor retailer, headquartered near
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Source: Sensormatic Solutions