Forge Global Launches Next Generation Marketplace, Delivering a Smarter Way to Trade Private Stock
“Today’s launch is a milestone for the private market,” said
The next generation marketplace delivers a smarter way to discover, evaluate, and execute private market trades. It transforms what historically has been a manual, opaque process into an intuitive, data-rich, and more automated experience. Investors and shareholders can now view a continually refreshed live order book, access contextual pricing insights like Forge Price™ and negotiate and execute trades—all in one place.
By automating discovery, negotiation and execution, and layering in relevant, contextual and timely pricing insights, the next generation marketplace puts real-time intelligence and self-service tools in the hands of investors and shareholders—making it faster, simpler and more intuitive to take action.
The marketplace addresses common private market challenges that have historically made trading inefficient, including fragmented data, bespoke corporate bylaws, and lack of transparency throughout the trade cycle. Through the next generation marketplace, Forge surfaces actionable pricing intelligence including historic pricing insights and current bids and asks so participants gain an unprecedented real-time view of the market in each company.
“Each private company has its own playbook—unique transfer restrictions, approval workflows and trading windows,” said Vidya Eashwer, Chief Product and Technology Officer at Forge. “We’ve encoded that company-specific logic and more than a decade of our team’s expertise directly into the marketplace, so transactions that once depended on phone calls and spreadsheets can flow seamlessly online.”
Key benefits of the Forge next generation marketplace:
- Live, Actionable Order Book – Bids and asks automatically expire after 30 days by default unless reconfirmed, helping ensure investors always see fresh, actionable opportunities.
- Contextual Pricing Insights – Access Forge Price™, last matched trade and other signals, plus historical trend charts to understand where the market is moving before taking action.
- Self-directed 24/7 Trading – Enter bids and asks, negotiate terms, execute and track trades end-to-end in your dashboard around the clock — or tap into the expertise of Forge’s experienced team of private market specialists for tailored guidance and support.
- Streamlined Discovery & Monitoring – Streamlined onboarding, personalized watchlists, alerts and company level insights keep investors updated on companies and price movements that matter, putting the customer in charge.
The release of the new marketplace on the Forge next generation platform marks a pivotal milestone in Forge’s long-term strategic vision to accelerate the private market's evolution. It represents both a culmination of foundational infrastructure investments and a giant leap in a multi-year roadmap to deliver a more connected, transparent and accessible private market ecosystem.
“Our next generation platform, with its modular, API-first architecture, is designed for integration, flexibility and scale,” said Ms. Eashwer. “We built it to support not only private secondary trading through Forge, but partner integration, custody capabilities and the next wave of investment structures—from single-company funds to multi-asset funds and more—that will enable unprecedented access to this market.”
About Forge
Forge (NYSE: FRGE) is a leading provider of marketplace infrastructure, data services, technology and investment solutions for the private market.
Forward-Looking Statements; Legal Notices
This press release contains “forward-looking statements,” which generally are accompanied by words such as “believe,” “may,” “could,” “will,” “estimate,” “continue,” “anticipate,” “intend,” “target,” “goal,” “expect,” “should,” “would,” “plan,” “predict,” “project,” “forecast,” “potential,” “seem,” “seek,” “future,” “outlook,” and similar expressions that predict, indicate or relate to future events or trends or Forge’s future financial or operating performance, or that are not statements of historical matters. These forward-looking statements include, but are not limited to, statements regarding Forge’s beliefs regarding future opportunities for Forge to expand its business utilizing the next generation marketplace. Forward-looking statements are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, while considered reasonable by Forge and its management, are subject to risks and uncertainties that may cause actual results to differ materially from current expectations. You should carefully consider the risks and uncertainties described in Forge’s documents filed, or to be filed, with the
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