Laura Crowson, former VP of Development at Warner Bros. Discovery, has been hired to lead the Company’s international unscripted efforts

VANCOUVER, British Columbia--(BUSINESS WIRE)--Jul. 22, 2025-- Thunderbird Entertainment Group Inc. (TSXV:TBRD, OTC – THBRF) (“Thunderbird” or the “Company”) is pleased to announce Laura Crowson has been hired as Senior Vice President (SVP) of Global Development, for Great Pacific Media (“GPM”), the unscripted arm of the Company. As SVP of Global Development for GPM, Crowson will report to GPM CEO David Way and be a key part of the senior leadership team.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250722496205/en/

Thunderbird welcomes Laura Crowson to the team as SVP of Global Development for Great Pacific Media

Based in Los Angeles, Crowson will identify global market opportunities, drive co-productions and joint ventures, and work closely with GPM development and business teams to create shows that are creatively ambitious and commercially viable.

“With a background in development, high-level casting, business strategy, and pitching, Laura will bring creative leadership to shape existing concepts and spearhead new projects and partnerships,” says Way. “Her experience with major U.S. networks, and time in the UK, gives her sharp insight into evolving market needs and trends, ensuring GPM remains at the forefront of international content. We are thrilled to welcome her to our team.”

Crowson joins GPM from Warner Bros. Discovery, where she served as Vice President of Development and oversaw series and specials for Discovery Channel, Science Channel, Animal Planet, and Max. She played a key role in developing many of the network’s successful titles, including Expedition Files, The Last Woodsmen, and Mud Madness, as well as Implosion: The Titanic Sub Disaster, which wasDiscovery’s highest-rated special in over five years. Her portfolio includes work on major global franchises like Deadliest Catch, Naked and Afraid, and Gold Rush. She was also an integral part of WBD’s co-production & acquisition strategy, securing more than 500 hours of content and providing creative leadership across a diverse slate.

"I’m incredibly excited to join the talented team at GPM and help drive its unscripted strategy forward," says Crowson. "There’s so much opportunity to create bold, engaging content that resonates with global audiences, and I look forward to building on GPM’s momentum, collaborating with new partners, and bringing fresh, entertaining ideas to life for audiences around the world."

For information on GPM, visit https://greatpacifictv.com/. For more information on Thunderbird Entertainment Group and to subscribe to the Company’s investor list for news updates, go to www.thunderbird.tv.

About GPM

Great Pacific Media programs are seen in more than 180 territories, and the Thunderbird company specializes in the financing, development, production and co-production of factual, documentary, and reality television, with a growing slate of scripted projects that include Syfy series Reginald the Vampire and feature films Boot Camp and Sidelined: The QB and Me. Additional productions at Great Pacific Media include the highly rated USA Network Canada series Highway Thru Hell, new series Rocky Mountain Wreckers (The Weather Channel, USA Network Canada) and Timber Titans (USA Network Canada), with new seasons of Deadman’s Curse (The History Channel, Hulu) and Wild Rose Vets (produced in association with Wapanatahk Media for APTN, Blue Ant Media) on the way. www.greatpacifictv.com

About Thunderbird Entertainment Group

Thunderbird Entertainment Group is a global award-winning, full-service production, distribution and rights management company, headquartered in Vancouver, with additional offices in Los Angeles and Ottawa. Thunderbird creates award-winning scripted, unscripted, and animated programming for the world’s leading digital platforms, as well as Canadian and international broadcasters. The Company develops, produces, and distributes animated, factual, and scripted content through its various content arms, including Thunderbird Kids and Family (Atomic Cartoons), Thunderbird Unscripted (Great Pacific Media) and Thunderbird Scripted. Productions under the Thunderbird umbrella include Mermicorno: Starfall, Super Team Canada, Molly of Denali, Kim’s Convenience, Highway Thru Hell, Boot Camp and Sidelined: The QB and Me . Thunderbird Distribution and Thunderbird Brands manage global media and consumer products rights, respectively, for the Company and select third parties. Thunderbird is on Facebook, X, and Instagram at @tbirdent. For more information, visit: www.thunderbird.tv.

Cautionary Statement Regarding Forward-Looking Information

Certain statements contained in this news release may contain forward-looking information or may be forward-looking statements (collectively, “forward-looking statements”) within the meaning of applicable securities laws.

Forward-looking statements may be identified by words such as “anticipate”, “continue”, “estimate”, “expect”, “forecast”, “may”, “will”, “plan”, “project”, “should”, “believe”, “intend”, or similar expressions concerning matters that are not historical facts. Forward-looking statements in this press release include, but are not limited to, statements regarding Crowson’s ability to generate new unscripted content, identify global market opportunities and drive co-productions and joint ventures, and GPM’s ability to produce new shows that are commercially viable. Forward-looking statements are necessarily based on a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: general business, economic and social uncertainties; litigation, legislative, environmental and other judicial, regulatory, political and competitive developments; product capability and acceptance; international risk and currency exchange rates; and technology changes.

The forward-looking statements or information contained in this document represent Thunderbird’s views as of the date hereof and as such information should not be relied upon as representing Thunderbird’s views as of any date subsequent to the date of this document. The Company undertakes no obligation to update publicly or revise any forward-looking statements or information, whether as a result of new information, future events or otherwise, unless so required by applicable securities laws. Accordingly, readers are cautioned not to place undue reliance on forward-looking statements or information.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250722496205/en/

Media Contact
Finch Media
Julia Smith
julia@finchmedia.net

Investor Relations Contact
Three Part Advisors, LLC
Sandy Martin
214.616.2207
smartin@threepa.com

Steven Hooser
214.872.2710
shooser@threepa.com

Source: Thunderbird Entertainment Group Inc.