Award recognizes PROS AI Agents and the PROS Platform for its role in enabling businesses to respond to market shifts with real-time pricing, offer and revenue optimization

HOUSTON--(BUSINESS WIRE)--Aug. 20, 2025-- PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing and selling solutions, today announced that it was named a winner of a Gold Stevie^® Award in the Business or Competitive Intelligence Solution category in the 22^nd annual International Business Awards^®.

This recognition highlighted PROS AI Agents as strong enhancements to the PROS Platform, deeply contextualized to align with each customer’s business goals and industry-specific needs. By leveraging advanced natural language processing with PROS prescriptive AI, these intelligent agents interpret and act on data in real time. They operate as intelligent coworkers, streamlining workflows and reducing manual effort across key commercial processes such as pricing, quoting and revenue optimization.

“In a market that shifts by the minute, our AI Agents and the PROS Platform are helping businesses turn complexity into clarity, transforming how they price, sell and serve their customers,” said Jeff Cotten, President and CEO, PROS. “This win reflects the relentless commitment of our team to deliver AI-powered solutions that enable our customers to make faster, smarter decisions in the moments that matter most.”

Judges praised PROS AI Agents for offering a strong approach to AI-powered decision-making and noted the platform’s focus on contextual intelligence, automation and actionable insights, which set it apart in a competitive space. One judge added that the PROS Platform “presents a highly compelling case for innovation in competitive intelligence and pricing optimization,” highlighting its integration of agentic AI for real-time commercial decision-making and its enterprise readiness.

The International Business Awards are the world’s premier business awards program. All individuals and organizations worldwide – public and private, for-profit and non-profit, large and small – are eligible to submit nominations. The 2025 IBAs received nominations from organizations and individuals in 78 nations and territories.

Winners will be celebrated during a gala banquet at the Corinthia Hotel in Lisbon, Portugal on Friday, 10 October.

For more information about PROS and its award-winning AI solutions, visit pros.com.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce. Leveraging leadership in revenue and pricing science, the PROS Platform combines predictive AI, real-time analytics and powerful automation to dynamically match offers to buyers and prices to products. Businesses win more with PROS. Learn how at pros.com.

About the Stevie Awards

Stevie Awards are conferred in nine programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards^®, The International Business Awards^®, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, the Stevie Awards for Sales & Customer Service, and the Stevie Awards for Technology Excellence. Stevie Awards competitions receive more than 12,000 nominations each year from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at www.StevieAwards.com.

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Media Contact:
Amy Williams
+1 713-335-5916
awilliams@pros.com

Source: PROS Holdings, Inc.