lululemon Expands Its Footwear Offerings with New Casual and Performance Styles, Including the Brand’s First-Ever Men’s Collection
The innovative designs are engineered with a focus on fit and feel and will be available in both men’s and women’s styles
The cityverse sneaker launches
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Today
“At
With the goal of achieving an unparalleled fit for all,
lululemon’s new casual sneaker, cityverse, is an elevated everyday staple that blends comfort and style. It brings the best of technical performance to a casual sneaker through a midsole that provides superior cushioning and contours to the foot for all-day comfort. cityverse will be offered in a men’s and women’s style and will come in four colorways.
The brand’s newest performance running shoe, beyondfeel, will also be available in men’s and women’s styles—each informed by foot morphology and biomechanical insights to create an unrivaled fit and feel. beyondfeel running shoes will come in the following models:
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lululemon beyondfeel running shoe: A new running shoe that puts cushioning at the forefront. Built so the runner experiences a softer heel-to-toe glide through lululemon’s exclusive supercritical midsole foam, ventilation, and support in the mesh upper. It also features confident traction and flection in the outsole that enables a more comfortable and cushioned run.lululemon plans to launch this style onMarch 19, 2024 .
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lululemon beyondfeel trail: The brand’s evolution of the road-to-trail running shoe that protects your foot from trail elements, while still maintaining breathability and flexibility. The beyondfeel trail running shoe features directional traction and a lugged outsole to handle every dip and turn, a durable, supportive upper that stands up to rocks, dirt and debris, and the same supercritical foam midsole as the beyondfeel running shoe to cushion underfoot while running on uneven terrains.lululemon plans to launch this style onMay 7, 2024 .
The brand plans to launch additional footwear innovations, including the Restfeel Sandal, throughout the year including new material iterations, across the product line. For further information on
About
Forward Looking Statement
This press release includes estimates, projections, statements relating to the Company's business plans, objectives, and expected operating results that are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995, Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. In many cases, you can identify forward-looking statements by terms such as "may," "will," "should," "expects," "plans," "anticipates," "outlook," "believes," "intends," "estimates," "predicts," "potential" or the negative of these terms or other comparable terminology. These forward-looking statements also include the Company's guidance and outlook statements. These statements are based on management's current expectations but they involve a number of risks and uncertainties. Actual results and the timing of events could differ materially from those anticipated in the forward-looking statements as a result of risks and uncertainties, which include, without limitation: the Company's ability to maintain the value and reputation of its brand; changes in consumer shopping preferences and shifts in distribution channels; the acceptability of its products to guests; its highly competitive market and increasing competition; increasing costs and decreasing selling prices; its ability to anticipate consumer preferences and successfully develop and introduce new, innovative and updated products; its ability to accurately forecast guest demand for its products; its ability to expand in light of its limited operating experience and limited brand recognition in new international markets and new product categories; its ability to manage its growth and the increased complexity of its business effectively; its ability to successfully open new store locations in a timely manner; seasonality; disruptions of its supply chain; its reliance on a relatively small number of vendors to supply and manufacture a significant portion of its products; suppliers or manufacturers not complying with its Vendor Code of Ethics or applicable laws; its ability to deliver its products to the market and to meet guest expectations if it has problems with its distribution system; increasing labor costs and other factors associated with the production of its products in
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Senior Manager, Global PR
richardadams@lululemon.com
or
lululemon@edelman.com
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