Scripps Local Broadcast Stations Return to DIRECTV
Multi-year agreement returns 54 local broadcast stations to customers in 36 metro regions
The agreement ends a five-week blackout affecting millions of customers across 36 Nielsen DMAs, including
"We're grateful to our customers for their patience. Like them, we are frustrated that broadcasters use blackouts as a tool to force us to accept unwarranted rate hikes that consistently exceed normal, inflationary increases, and by a lot," said
"Local broadcasters were entrusted with serving their communities through local news, weather, emergency information, and hometown sports," Thun added. "But as ownership becomes concentrated among a handful of ever-larger broadcasters gaining stations across new and within their existing markets, those expanded stations become increasingly powerful and further unbalanced negotiating tools. The more markets and major network affiliations a broadcaster controls, the greater its ability to withhold programming from the very communities it is meant to serve.
"Consumers should never lose access to essential local television because of a carriage dispute. It's time to modernize the system so it rewards service to local communities—and not consolidated market power—by returning to the original purpose of broadcasting of putting viewers' interests first," Thun concluded.
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SOURCE DIRECTV