Company Announcements

Executive LTIP award, Director and PDMR dealings

Source: RNS
RNS Number : 2406N
Mirriad Advertising PLC
18 May 2020
 

Mirriad Advertising plc

 

18 MAY 2020

 

 

Mirriad Advertising plc

("Mirriad", the "Company" or the "Group")

 

Executive LTIP award, Director and PDMR dealings

 

Mirriad Advertising plc, the computer vision and AI platform company, announces that, under the terms of the Company's long-term incentive plan ("LTIP"), the following awards were granted on 18 May 2020.

 

Name and position

Number of shares subject to option

Mark Melvin, EVP, Commercial Development

1,023,622

David Dorans, Chief Financial Officer

1,660,800

Niteen Crawford-Prajapati, Chief Technology Officer

1,440,000

Lianne Norry, Global Chief Marketing Officer

405,000

Rajasekhar Parakkal, MD India

586,667

Phil McLauchlan, Chief Scientist

476,000

Simon John Redding, Head of Engineering

476,000

Tim Jones, Head of Research

435,960

Michael Rees, MD APAC

720,000

 

 

The options will accrue to recipients evenly over 36 months and will only be capable of exercise at the end of the three-year vesting period. The exercise price for the options is 15p. 

 

 

The notifications below are made in accordance with the requirements of the Market Abuse Regulations.

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Mark Melvin

2

Reason for the notification

a)

Position / status

EVP Demand Partnerships (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 1,023,622

d)

Aggregated information

- Aggregated volume

- Price

 

1,023,622

£153,543

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

David Dorans

2

Reason for the notification

a)

Position / status

CFO (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 1,660,800

d)

Aggregated information

- Aggregated volume

- Price

 

1,660,800

£249,120

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Niteen Crawford-Prajapati

2

Reason for the notification

a)

Position / status

CTO (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 1,440,000

d)

Aggregated information

- Aggregated volume

- Price

 

1,440,000

£216,000

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Lianne Norry

2

Reason for the notification

a)

Position / status

Global CMO (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 405,000

d)

Aggregated information

- Aggregated volume

- Price

 

405,000

£60,750

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Rajasekhar Parakkal

2

Reason for the notification

a)

Position / status

MD India (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 586,667

d)

Aggregated information

- Aggregated volume

- Price

 

586,667

£88,000

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Dr Phil McLauchlan

2

Reason for the notification

a)

Position / status

Chief Scientist (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 476,000

d)

Aggregated information

- Aggregated volume

- Price

 

476,000

£71,400

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Simon Redding

2

Reason for the notification

a)

Position / status

Head of Engineering (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 476,000

d)

Aggregated information

- Aggregated volume

- Price

 

476,000

£71,400

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Tim Jones

2

Reason for the notification

a)

Position / status

Head of Research and Insights (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 435,960

d)

Aggregated information

- Aggregated volume

- Price

 

435,960

£65,394

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

1

Details of the person discharging managerial responsibilities / person closely associated

a)

Name

Michael Rees

2

Reason for the notification

a)

Position / status

MD APAC (PDMR)

b)

Initial notification / amendment

Initial notification

3

 

Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor

a)

Name

Mirriad Advertising plc

b)

LEI

213800ZKOK9GIME7HE62

4

 

Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted

a)

 

Description of the financial instrument, type of instrument

Identification code

Ordinary shares of £0.00001 each

ISIN: GB00BF52QY14

b)

 

Nature of the transaction

 

Grant of Options

c)

 

Price(s) and volume(s)

 

 

Exercise price 15p, volume 720,000

d)

Aggregated information

- Aggregated volume

- Price

 

720,000

£108,000

e)

Date of the transaction

18 May 2020

f)

Place of the transaction

Outside a trading venue

 

 

 

ENDS

 

 

For further information please visit www.mirriad.com or contact:

 

Mirriad Advertising plc

Stephan Beringer, Chief Executive Officer

David Dorans, Chief Financial Officer

 

Tel: +44 (0)207 884 2530 

Nominated Adviser & Broker:

Canaccord Genuity Limited

Simon Bridges

Thomas Diehl

 

Tel: +44 (0)20 7523 8000

 

Financial Communications:

Charlotte Street Partners   

Tom Gillingham

Andrew Wilson

                                               

 

 

Tel: +44 (0) 7741 659021

Tel: +44 (0) 7810 636995

 

 

Notes to Editors

 

About Mirriad

 

Mirriad's award-winning solution unleashes new revenue for content producers and distributors by creating new advertising inventory in content. Our patented, AI and computer vision technology dynamically inserts products and innovative signage formats after content is produced. Mirriad's market-first solution seamlessly integrates with existing subscription and advertising models, and dramatically improves the viewer experience by limiting commercial interruptions.

 

Mirriad currently operates in the US, Europe and China.

 

 


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