Company Announcements

26 July 2021

Attraqt Group plc

("Attraqt", the "Group" or the "Company")

Issue of Consideration Shares

Attraqt Group plc (AIM: ATQT), a leading provider of online search, merchandising and personalization solutions for ecommerce, announces the issuance of 5,131,374 new ordinary shares ("Consideration Shares"), deferred consideration, to Aleph-One GmbH, following the completion of 95% of the successful development and transfer of intellectual property from Aleph-One GmbH to Attraqt. This transfer was completed ahead of schedule and the IP has become a core component of the Attraqt offering.

This follows the agreement, initially announced at the time of the Group's acquisition of Aleph Search from Aleph-One GmbH on 1 October 2020, that a tranche of conditional consideration totalling up to 5,401,446 consideration shares ("the IP Transfer Shares") would be issued to the Seller within 12 months from the date of completion, subject to the successful development and transfer of intellectual property to the Company ("IP Transfer").

The remaining 5% of the IP Transfer Shares (270,072 shares) will be issued on completion of the transfer, which is anticipated within 12 months of completion of the acquisition.

The terms of the lock-in on the IP Transfer Shares remain consistent with the acquisition announcement of 1 October 2020.

Application has been made for admission of the 5,131,374 Consideration Shares to trading on AIM ("Admission"), with Admission expected to occur on 29 July 2021. Following the issue of the Consideration Shares, which rank pari passu to the existing ordinary shares in the Company, the Company has a total of 201,280,545 ordinary shares in issue, all of which have voting rights.

This above figure of 5,131,374 may be used by shareholders as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in the Company. The Company does not hold any shares in treasury.

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About Attraqt Group plc

Attraqt powers exceptional shopping experiences for over 300 of the world's leading brands, manufacturers and retailers. Attraqt provides a set of API-enabled, algorithm-driven, intelligent SaaS services covering personalization, search, navigation, merchandising, recommendations and internationalization.

The platform unifies and empowers all key customer journey stakeholders. Enabling business, data and technical teams to successfully leverage existing eCommerce technology investments. Ultimately ensuring individualized and connected micro-experiences that support commerce discovery through to inspiration and purchase, and beyond.

The Attraqt platform orchestrates AI models in real-time while allowing clients to integrate their own algorithms. This helps build true personalization strategies and creates differentiated experiences at scale, so our customers can exceed the expectations of today's shopper, while reaching commercial goals.

Attraqt is publicly listed on LSE: AIM and headquartered in London, with offices in Amsterdam, Paris, Sofia, Hamburg and Sydney.

www.attraqt.com