Q3 2025 AUMA & Flows Trading Update
Source: RNS22 October 2025
Key highlights:
Aberdeen Group plc
Q3 2025: AUMA and flows trading update
- AUMA of £542.4bn up 6% year to date (31 December 2024: £511.4bn).
- Continued strong momentum in interactive investor, with total customers up 14% year-on-year to 492k, higher daily trading volumes, and Q3 net flows of £1.9bn 58% higher year-on-year.
- Adviser net outflows of £0.5bn a 50% improvement (Q3 2024: £1.0bn), supported by improved service and repricing.
- Investments AUM of £382.3bn up 3% year to date, driven by positive market movements. Net outflows of £1.8bn, 49% lower than Q3 last year, with the improvement driven by fixed income, alternatives and equities.
AUMA and flows (unaudited)
|
|
AUMA |
Net flows |
|||||
|
|
30 Sep 25 £bn |
30 Jun 25 £bn |
31 Dec 24 £bn |
Q3 2025 YTD £bn |
Q3 2024 YTD £bn |
Q3 2025 £bn |
Q3 2024 £bn |
|
Wealth |
|
|
|
|
|
|
|
|
interactive investor |
93.0 |
84.7 |
77.5 |
5.9 |
4.3 |
1.9 |
1.2 |
|
Adviser |
79.0 |
75.7 |
75.2 |
(1.4) |
(3.0) |
(0.5) |
(1.0) |
|
Investments |
|
|
|
|
|
|
|
|
Institutional & Retail Wealth |
218.0 |
209.8 |
210.5 |
(0.3) |
(2.0) |
(0.7) |
(2.4) |
|
Insurance Partners |
164.3 |
158.1 |
159.2 |
(5.6) |
(2.5) |
(1.1) |
(1.1) |
|
Investments total |
382.3 |
367.9 |
369.7 |
(5.9) |
(4.5) |
(1.8) |
(3.5) |
|
Eliminations |
(11.9) |
(10.7) |
(11.0) |
- |
0.9 |
(0.1) |
0.2 |
|
Total |
542.4 |
517.6 |
511.4 |
(1.4) |
(2.3) |
(0.5) |
(3.1) |
Jason Windsor, Chief Executive Officer, said:
"Over the last quarter we have made good progress against the plan we set out in March. Net flows and other key operational metrics improved year-on-year, with increased Group AUMA benefiting from positive markets.
"interactive investor has maintained its excellent growth, with transfers and trading activity at record levels and net inflows 58% higher year-on-year. Increasing brand awareness and a range of innovative new products launching soon mean the business is very well positioned to sustain its growth momentum.
"In Adviser, customer service has again improved, with net outflows in the quarter 50% better year-on-year. Our focus remains on returning to growth and achieving our 2026 net flows target.
"In Investments, AUM has benefited from positive markets as well as net inflows in quants, alternatives and our targeted growth areas of fixed income and real assets. Net flows for equities remain challenging, despite a significant improvement compared to previous trends.
"Looking ahead, we are confident in our prospects as a Wealth & Investments Group, with the growth potential across all three of our businesses reflected in our 2026 targets."
All figures to 30 September 2025, unless otherwise stated. All figures in this announcement are unaudited and subject to revision.

interactive investor (ii): Strong momentum in all key metrics
- Good momentum in customer acquisition, with total customers of 492k up 14% year-on-year and including c.20k expected1 from the Jarvis acquisition (10% organic growth, ex-Jarvis).
- Record transfers in, with 98k SIPP customers at period end, up 29% year-on-year.
- Daily average retail trades of 26.6k, up 43% versus Q3 2024.
- AUMA higher at £93.0bn (31 December 2024: £77.5bn), reflecting continued strong net inflows (organic Q3 net inflows of £1.9bn up 58%), the Jarvis acquisition and positive markets.
- Brand awareness higher at 32% (Q4 2024: 25%) and expected to benefit from new brand campaign.
- Sale of financial planning business announced in August, and expected to close in Q1 2026.

Adviser: Improvement in service levels and net promoter score
- Net outflows of £0.5bn, a 50% improvement year-on-year (Q3 2024: £1.0bn), reflecting continued progress in delivering better service and the previously announced repricing.
- AUMA of £79.0bn (31 December 2024: £75.2bn), reflecting positive market movements.
- Progress in delivering market-leading service levels has led to a further improvement in net promoter score to 45 YTD (FY2024: 34) and underpins our confidence in our net inflows target for FY2026.

Investments: Improved net flows in fixed income, alternatives and equities
- AUM of £382.3bn (31 December 2024: £369.7bn) with movement in the quarter reflecting positive markets, partly offset by net outflows.
- Net outflows in Q3 of £1.8bn (Q3 2024: £3.5bn) includes Insurance Partners outflows of £1.1bn (unchanged year-on-year), principally reflecting Phoenix's heritage business in run-off.
- Q3 net flows in Institutional & Retail Wealth ex. liquidity improved by £2.9bn year-on-year, reflecting higher gross inflows in fixed income and alternatives. Redemptions in equities also improved significantly but remain elevated, with net outflows of £(1.6)bn (Q3 2024: £(2.4)bn).
- We continue to enhance our product offering with the launch of two active ETFs on the London Stock Exchange in late September and our global ETF product suite reaching AUM of c.£12bn.
- As a result of a client driven asset allocation change, we are expecting a c.£4.5bn redemption from a very low margin quants mandate in Q4.
- In September, Phoenix announced their intention to in-source c.£20bn of shareholder AUM, which is subject to a 3-year notice period. We are working with Phoenix to manage this transition collaboratively in the medium- term, and continue to have a strong relationship as their key asset management strategic partner. As Phoenix have indicated, we have the potential to attract a greater share of their policyholder business as they consolidate their asset manager partners.
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Outlook
- Our Transformation programme remains on track to deliver targeted annualised savings of at least £150m by the end of this year.
- We are confident in the outlook for the business, as reflected in the FY 2026 Group targets of adjusted operating profit above £300m, and net capital generation of c.£300m.
![]() |
1 The c.20k expected figure is net of c.6k Jarvis customers who are expected to close their accounts by mid-2026 - based on trends seen from previous M&A activity.
Management will be hosting a call for analysts at 8:30am (BST) today. To access a webcast of the conference call, please use the following link: https://brrmedia.news/ABDN_Q3_25
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Enquiries:
|
Institutional equity investors and analysts |
|
|
|
|
|
Duncan Heath |
0207 1562 495 |
|
Corbin Chaplin |
0131 3729 133 |
|
|
0788 4109 285 |
|
|
0777 4332 428 |
|
Media |
|
|
|
|
|
Duncan Young |
0792 0868 865 |
|
Iain Dey (Teneo) |
0797 6295 906 |
Appendix 1
interactive investor
Quarterly net flows and additional data
|
|
Q3 2025 |
Q2 2025 |
Q1 2025 |
Q4 2024 |
Q3 2024 |
Q2 2024 |
Q1 2024 |
|
Total customers at period end1,2 (k) |
492 |
461 |
450 |
439 |
430 |
422 |
414 |
|
Customers holding a SIPP account1,2 (k) |
98 |
92 |
88 |
81 |
76 |
73 |
68 |
|
Net flows (£bn) |
1.9 |
2.4 |
1.6 |
1.4 |
1.2 |
1.9 |
1.2 |
|
Customer cash balances1 (£bn) |
7.3 |
7.0 |
6.8 |
6.2 |
6.1 |
5.9 |
5.7 |
|
Daily average retail trading volumes1 (k) |
26.6 |
26.4 |
24.0 |
20.8 |
18.6 |
21.0 |
20.1 |
|
Market Share: Trades UK Cash Market1,3 |
- |
27% |
26% |
26% |
26% |
25% |
25% |
|
Market Share: Trades non-UK1,3 |
- |
31% |
31% |
32% |
32% |
30% |
28% |
|
Market Share: SIPP AUA1,3 |
- |
18% |
18% |
18% |
17% |
17% |
17% |
|
Market Share: Total AUA1,3 |
- |
21% |
20% |
20% |
20% |
20% |
20% |
1. Excludes our financial planning business.
2. Q3 2025 total customers includes 20k expected customers following the acquisition of the direct-to-consumer retail book from Jarvis Investment Management Limited. The c.20k expected figure is net of c.6k Jarvis customers who are expected to close their accounts by mid-2026 - based on trends seen from previous M&A activity.
3. Source: BWC Benchmarking, data for Q3 2025 not yet available.
Analysis of AUMA
|
3 months ended 30 September 2025 |
Opening AUMA at 1 Jul 2025 £bn |
Gross inflows £bn |
Redemptions £bn |
Net flows £bn |
Market and other movements £bn |
Corporate actions3 £bn |
Closing AUMA at 30 Sep 25 £bn |
|
Wealth |
|
|
|
|
|
|
|
|
interactive investor1 |
84.7 |
4.1 |
(2.2) |
1.9 |
5.3 |
1.1 |
93.0 |
|
Adviser2 |
75.7 |
1.7 |
(2.2) |
(0.5) |
3.8 |
- |
79.0 |
|
Investments |
|
|
|
|
|
|
|
|
Institutional & Retail Wealth |
209.8 |
8.9 |
(9.6) |
(0.7) |
8.9 |
- |
218.0 |
|
Insurance Partners |
158.1 |
3.8 |
(4.9) |
(1.1) |
7.3 |
- |
164.3 |
|
Investments total |
367.9 |
12.7 |
(14.5) |
(1.8) |
16.2 |
- |
382.3 |
|
Eliminations |
(10.7) |
(1.4) |
1.3 |
(0.1) |
(1.1) |
- |
(11.9) |
|
Total AUMA |
517.6 |
17.1 |
(17.6) |
(0.5) |
24.2 |
1.1 |
542.4 |
|
9 months ended 30 September 2025 |
Opening AUMA at 1 Jan 2025 £bn |
Gross inflows £bn |
Redemptions £bn |
Net flows £bn |
Market and other movements £bn |
Corporate actions4 £bn |
Closing AUMA at 30 Sep 25 £bn |
|
Wealth |
|
|
|
|
|
|
|
|
interactive investor1 |
77.5 |
12.1 |
(6.2) |
5.9 |
8.5 |
1.1 |
93.0 |
|
Adviser2 |
75.2 |
5.0 |
(6.4) |
(1.4) |
5.2 |
- |
79.0 |
|
Investments |
|
|
|
|
|
|
|
|
Institutional & Retail Wealth |
210.5 |
33.0 |
(33.3) |
(0.3) |
9.0 |
(1.2) |
218.0 |
|
Insurance Partners |
159.2 |
12.5 |
(18.1) |
(5.6) |
10.7 |
- |
164.3 |
|
Investments total |
369.7 |
45.5 |
(51.4) |
(5.9) |
19.7 |
(1.2) |
382.3 |
|
Eliminations |
(11.0) |
(2.8) |
2.8 |
- |
(0.9) |
- |
(11.9) |
|
Total AUMA |
511.4 |
59.8 |
(61.2) |
(1.4) |
32.5 |
(0.1) |
542.4 |
1. Includes financial planning business AUA at 30 September 2025 of £3.6bn (30 June 2025: £3.7bn, 31 December 2024: £3.7bn).
2. Includes Platform AUA at 30 September 2025 of £75.8bn (30 June 2025: £72.8bn, 31 December 2024: £72.4bn).
3. Corporate actions in Q3 2025 relate to the acquisition of the direct-to-consumer retail book from Jarvis Investment Management Limited (£1.1bn).
4. Corporate actions in 2025 relate to the takeover of Tritax Eurobox (£(1.2)bn) and the acquisition of the direct-to-consumer retail book from Jarvis Investment Management Limited (£1.1bn).
Quarterly AUMA
|
12 months ended 30 September 2025 |
30 Sep 25 £bn |
30 Jun 25 £bn |
31 Mar 25 £bn |
31 Dec 24 £bn |
30 Sep 24 £bn |
|
Wealth |
|
|
|
|
|
|
interactive investor |
93.0 |
84.7 |
77.7 |
77.5 |
74.5 |
|
Adviser |
79.0 |
75.7 |
73.7 |
75.2 |
75.1 |
|
Investments |
|
|
|
|
|
|
Institutional & Retail Wealth |
218.0 |
209.8 |
204.8 |
210.5 |
209.0 |
|
Insurance Partners |
164.3 |
158.1 |
154.8 |
159.2 |
159.2 |
|
Investments total |
382.3 |
367.9 |
359.6 |
369.7 |
368.2 |
|
Eliminations |
(11.9) |
(10.7) |
(10.9) |
(11.0) |
(11.1) |
|
Total AUMA |
542.4 |
517.6 |
500.1 |
511.4 |
506.7 |
Quarterly net flows
|
15 months ended 30 September 2025 |
3 months to 30 Sep 25 £bn |
3 months to 30 Jun 25 £bn |
3 months to 31 Mar 25 £bn |
3 months to 31 Dec 24 £bn |
3 months to 30 Sep 24 £bn |
|
Wealth |
|
|
|
|
|
|
interactive investor |
1.9 |
2.4 |
1.6 |
1.4 |
1.2 |
|
Adviser |
(0.5) |
(0.3) |
(0.6) |
(0.9) |
(1.0) |
|
Investments |
|
|
|
|
|
|
Institutional & Retail Wealth |
(0.7) |
4.5 |
(4.1) |
2.3 |
(2.4) |
|
Insurance Partners |
(1.1) |
(2.2) |
(2.3) |
(1.8) |
(1.1) |
|
Investments total |
(1.8) |
2.3 |
(6.4) |
0.5 |
(3.5) |
|
Eliminations |
(0.1) |
(0.1) |
0.2 |
0.2 |
0.2 |
|
Total net flows |
(0.5) |
4.3 |
(5.2) |
1.2 |
(3.1) |
Institutional & Retail Wealth AUM
Detailed asset class split
|
3 months ended 30 September 2025 |
Opening AUM at 1 Jul 2025 £bn |
Gross inflows £bn |
Redemptions £bn |
Net flows £bn |
Market and other movements £bn |
Corporate actions £bn |
Closing AUM at 30 Sep 25 £bn |
|
Developed markets equities |
10.1 |
0.2 |
(0.6) |
(0.4) |
0.3 |
- |
10.0 |
|
Emerging markets equities |
7.8 |
0.1 |
(0.4) |
(0.3) |
1.1 |
- |
8.6 |
|
Asia Pacific equities |
12.3 |
0.1 |
(0.8) |
(0.7) |
1.2 |
- |
12.8 |
|
Global equities |
8.1 |
0.3 |
(0.5) |
(0.2) |
0.4 |
- |
8.3 |
|
Total equities |
38.3 |
0.7 |
(2.3) |
(1.6) |
3.0 |
- |
39.7 |
|
Developed markets credit |
25.8 |
0.7 |
(0.9) |
(0.2) |
0.5 |
- |
26.1 |
|
Developed markets rates |
2.2 |
0.5 |
(0.5) |
- |
0.1 |
- |
2.3 |
|
Emerging markets fixed income |
9.2 |
0.9 |
(0.5) |
0.4 |
0.6 |
- |
10.2 |
|
Total fixed income |
37.2 |
2.1 |
(1.9) |
0.2 |
1.2 |
- |
38.6 |
|
Diversified growth/income |
0.8 |
0.1 |
(0.1) |
- |
- |
- |
0.8 |
|
MyFolio |
16.1 |
0.3 |
(0.7) |
(0.4) |
0.8 |
- |
16.5 |
|
Other multi-asset |
7.3 |
0.2 |
(0.6) |
(0.4) |
- |
- |
6.9 |
|
Total multi-asset |
24.2 |
0.6 |
(1.4) |
(0.8) |
0.8 |
- |
24.2 |
|
UK real estate |
14.1 |
0.7 |
(0.2) |
0.5 |
0.3 |
- |
14.9 |
|
European real estate |
11.6 |
0.1 |
(0.3) |
(0.2) |
0.1 |
- |
11.5 |
|
Global real estate |
1.5 |
- |
(0.1) |
(0.1) |
0.1 |
- |
1.5 |
|
Real estate multi-manager |
1.4 |
- |
- |
- |
- |
- |
1.4 |
|
Infrastructure equity |
6.7 |
0.1 |
- |
0.1 |
(0.1) |
- |
6.7 |
|
Total real assets |
35.3 |
0.9 |
(0.6) |
0.3 |
0.4 |
- |
36.0 |
|
Total alternative investment solutions (including private credit) |
27.9 |
1.5 |
(0.4) |
1.1 |
2.5 |
- |
31.5 |
|
Total quantitative |
26.4 |
1.8 |
(0.8) |
1.0 |
0.8 |
- |
28.2 |
|
Total excluding liquidity |
189.3 |
7.6 |
(7.4) |
0.2 |
8.7 |
- |
198.2 |
|
Total liquidity |
20.5 |
1.3 |
(2.2) |
(0.9) |
0.2 |
- |
19.8 |
|
Total |
209.8 |
8.9 |
(9.6) |
(0.7) |
8.9 |
- |
218.0 |
|
9 months ended 30 September 2025 |
Opening AUM at 1 Jan 2025 £bn |
Gross inflows £bn |
Redemptions £bn |
Net flows £bn |
Market and other movements £bn |
Corporate actions1 £bn |
Closing AUM at 30 Sep 25 £bn |
|
Developed markets equities |
10.6 |
0.7 |
(1.6) |
(0.9) |
0.3 |
- |
10.0 |
|
Emerging markets equities |
8.9 |
0.6 |
(2.0) |
(1.4) |
1.1 |
- |
8.6 |
|
Asia Pacific equities |
15.0 |
0.8 |
(3.5) |
(2.7) |
0.5 |
- |
12.8 |
|
Global equities |
8.5 |
0.9 |
(1.4) |
(0.5) |
0.3 |
- |
8.3 |
|
Total equities |
43.0 |
3.0 |
(8.5) |
(5.5) |
2.2 |
- |
39.7 |
|
Developed markets credit |
22.1 |
5.7 |
(3.6) |
2.1 |
1.9 |
- |
26.1 |
|
Developed markets rates |
2.7 |
0.8 |
(1.0) |
(0.2) |
(0.2) |
- |
2.3 |
|
Emerging markets fixed income |
10.3 |
2.1 |
(2.5) |
(0.4) |
0.3 |
- |
10.2 |
|
Total fixed income |
35.1 |
8.6 |
(7.1) |
1.5 |
2.0 |
- |
38.6 |
|
Diversified growth/income |
0.9 |
0.1 |
(0.2) |
(0.1) |
- |
- |
0.8 |
|
MyFolio |
16.2 |
1.0 |
(2.1) |
(1.1) |
1.4 |
- |
16.5 |
|
Other multi-asset |
7.6 |
0.5 |
(1.4) |
(0.9) |
0.2 |
- |
6.9 |
|
Total multi-asset |
24.7 |
1.6 |
(3.7) |
(2.1) |
1.6 |
- |
24.2 |
|
UK real estate |
14.8 |
0.7 |
(0.5) |
0.2 |
(0.1) |
- |
14.9 |
|
European real estate |
12.7 |
0.2 |
(0.3) |
(0.1) |
0.1 |
(1.2) |
11.5 |
|
Global real estate |
1.7 |
0.2 |
(0.4) |
(0.2) |
- |
- |
1.5 |
|
Real estate multi-manager |
1.4 |
- |
- |
- |
- |
- |
1.4 |
|
Infrastructure equity |
6.6 |
0.1 |
(0.1) |
- |
0.1 |
- |
6.7 |
|
Total real assets |
37.2 |
1.2 |
(1.3) |
(0.1) |
0.1 |
(1.2) |
36.0 |
|
Total alternative investment solutions (including private credit) |
27.6 |
3.1 |
(1.3) |
1.8 |
2.1 |
- |
31.5 |
|
Total quantitative |
20.3 |
12.0 |
(5.6) |
6.4 |
1.5 |
- |
28.2 |
|
Total excluding liquidity |
187.9 |
29.5 |
(27.5) |
2.0 |
9.5 |
(1.2) |
198.2 |
|
Total liquidity |
22.6 |
3.5 |
(5.8) |
(2.3) |
(0.5) |
- |
19.8 |
|
Total |
210.5 |
33.0 |
(33.3) |
(0.3) |
9.0 |
(1.2) |
218.0 |
1. Corporate actions in 2025 relate to the takeover of Tritax Eurobox (£(1.2)bn).
Forward-looking statements
This announcement contains statements that are or may be "forward-looking statements". All statements other than statements of historical facts included in this announcement may be forward-looking statements, including statements that relate to the Aberdeen Group's future prospects, developments and strategies. Often, but not always, forward-looking statements can be identified by the use of forward-looking words such as "plans", "expects", "is expected", "believes", "targets", "aims", "anticipates", "projects", "would", "could", "should", "may", "might", "envisages", "estimates", "intends", "underway", or the negative of those, or by the use of references to assumptions, budgets, strategies, prospects and schedules.
Although the Aberdeen Group believes that the expectations reflected in such forward-looking statements are reasonable as at the date of this announcement, it can give no assurance that such expectations will prove to be correct.
By their nature, forward-looking statements involve risk and uncertainty because they are based on information available at the time they are made, including current expectations and assumptions, and relate to future events and/or depend on circumstances which may be or are beyond the Aberdeen Group's control.
Neither Aberdeen Group plc, its affiliates nor any of its associates or directors, officers or advisers, provides any representation, assurance or guarantee that the occurrence of the events expressed or implied in any forward- looking statements in this announcement will actually occur. Recipients of this announcement should not place any reliance on these forward-looking statements and all forward-looking statements contained in this announcement are expressly qualified in their entirety by the cautionary statements contained or referred to in this section. Except as required by law or regulation, neither Aberdeen Group plc nor its affiliates assume any obligation to update or revise these forward-looking statements, whether as a result of new information, future events or otherwise. Past performance is not an indicator of future results and the results of Aberdeen Group plc and its affiliates in this document may not be indicative of, and are not an estimate, forecast or projection of, Aberdeen Group plc's or its affiliates' future results.
Please see Aberdeen Group plc's most recent Annual Report and Accounts for further detail of the risks, uncertainties and other factors relevant to its business and securities.
LEI: 0TMBS544NMO7GLCE7H90
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