Company Announcements

Introducing Glow Habit, A New Beauty & Wellness Brand Backed by Walmart

Brand debuts with vegan beauty gummy supplements for hair, skin, sleep, and digestion starting at $9

NEW YORK--(BUSINESS WIRE)--Sep. 17, 2019-- Introducing Glow Habit, a beauty and wellness brand by Walmart designed to support a complete beauty routine and healthy lifestyle. Glow Habit launches with a collection of vegan gummy supplements developed with a registered dietician and nutritionist to support wellness for your hair, skin, sleep and digestion.

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Introducing Glow Habit, A New Beauty & Wellness Brand Backed by Walmart

Introducing Glow Habit, A New Beauty & Wellness Brand Backed by Walmart

“The Glow Habit team is obsessed with beauty and wellness,” said Anne Talley, one of the brand’s creators, “and our mission is to make high quality, effective and truly enjoyable products accessible to everyone. We are excited to start with this line of affordable beauty supplements.”

Debuting as Good Skin Habit, Sleep Well Habit, Happy Hair Habit and Probiotic Habit, the supplements start at $9 for a month’s supply and tap the power of leading wellness ingredients, including Hyaluronic Acid, Biotin, Sea Buckthorn, Silica from Bamboo Extract, and Vitamins C and E. Further, all supplements have been intentionally formulated without artificial flavors, artificial sweeteners, gluten, soy or synthetic colors.

“My clients are becoming increasingly more educated and concerned about the beauty impacts of what they put inside their body,” said Molly Knauer, MS, RD. “Our external appearance, like skin and hair, can often be a mirror of what’s going on inside. Working together with Glow Habit, it was important to create formulas that were easy to understand and included key ingredients that were backed by research.”

In addition to using key ingredients that have been supported by research, Glow Habit’s gummies are one of the most cost effective offerings on the market. Compared to supplements found at leading beauty retailers, consumers can expect to save 30% or more on Glow Habit beauty supplements.

Glow Habit Vegan Gummy Supplements are available exclusively at GlowHabit.com, Walmart.com, and in select Walmart stores.

About Glow Habit

Glow Habit is a wellness and beauty company designed to support a healthy lifestyle and beauty routine. Glow Habit’s collection of vegan gummy supplements include key quality ingredients that support wellness for your hair, skin, sleep and digestion. Glow Habit’s debut collection includes: Good Skin Habit, Sleep Well Habit, Happy Hair Habit and Probiotic Habit, and starts at $9 for a month’s supply.

About Walmart

Walmart Inc. (NYSE: WMT) helps people around the world save money and live better - anytime and anywhere – in retail stores, online, and through their mobile devices. Each week, nearly 275 million customers and members visit our more than 11,300 stores under 58 banners in 27 countries and eCommerce websites. With fiscal year 2019 revenue of $514.4 billion, Walmart employs over 2.2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting http://corporate.walmart.com, on Facebook at http://facebook.com/walmart and on Twitter at http://twitter.com/walmart.

Source: Glow Habit

Alison Brod Marketing + Communications
Taylor Frazier, taylorf@alisonbrodmc.com