Comcast RISE Commits $11 Million in Grants to Small Business Owners of Color as Part of Ongoing Effort to Advance Equitable Economic Mobility in Cities Nationwide
Second round of
1,100 more businesses will also receive Comcast RISE marketing and technology support, bringing total awardees to nearly 4,700 since program launched in late 2020
Comcast RISE Recipients to Date
Comcast also announced its fourth round of Comcast RISE recipients, which includes 1,100 small businesses owned by people of color, that will receive a TV campaign, production of a TV commercial or consulting services from Effectv or computer equipment, internet, voice or cybersecurity from Comcast Business, as well as access to Ureeka, an online platform for entrepreneurs with a specialized online networking community with educational resources, sources of capital, and vetted experts. To date, nearly 4,700 Comcast RISE awardees have been announced and the program will have supported 13,000 small businesses by the end of 2022.
“While we know that no single organization can solve historic and systemic inequities overnight, we are committed to taking tangible actions that can drive long-term impact and change,” said
To help drive awareness about the program and provide additional support, training, and mentorship, Comcast has also awarded support to Operation Hope, Ureeka,
“Ureeka is proud of the commitment that Comcast is making to entrepreneurs of color, and we are humbled to be a part of this program,” said,
Comcast RISE Marketing and Technology Services
In addition to the Investment Fund, Comcast RISE, which stands for “Representation, Investment, Strength and Empowerment,” provides the opportunity for small businesses owned by people of color nationwide to apply for one or more of the following support focus areas with the opportunity to receive one.
Marketing Services: The following services from Effectv, the advertising sales division of
Comcast Cable, and its creative agency, Mnemonic, are designed to help recipients with their marketing and media campaigns, including:
- Media: A linear TV media campaign to run over a 90-day period.
- Creative Production: Turnkey :30 TV commercial production, plus a media strategy consultation and 90-day media placement schedule.
- Consulting: Advertising and marketing consultations with local Effectv marketing, research, and creative teams to gain insights on how to drive business.
- Technology Makeovers: The state-of-the-art equipment and technology upgrade from Comcast Business includes computer equipment as well as Internet, Voice, and Cybersecurity services for up to a 12-month period. (Taxes and other fees may still apply for technology makeover services.)
Monetary Grants: In round one, which was announced in April of 2021, the
Comcast RISE Investment Fundprovided $5 millionin grants to 500 small businesses owned by people of color in five cities: Philadelphia/ Chester, Houston, Atlanta, Chicago, and Detroit. As noted above, the Comcast RISE Investment Fundwill provide an additional $6 millionin grants to 600 small businesses owned by people of color in six cities: Miami, Houston, Oakland, Seattle, the Twin Cities, and Washington, D.C.
All eligible applicants will receive a monthly Comcast RISE newsletter with educational content, and all small business owners can visit the Comcast RISE destination on the X1 platform featuring aggregated small business news, tips, insights, and more. Just say “Comcast RISE” into the X1 voice remote.
Comcast’s Ongoing Commitment to Advancing Digital Equity
Comcast RISE is part of Comcast’s ongoing efforts to advance digital equity and help provide underrepresented small business owners with access to the digital tools and funding they need to thrive. Over the next 10 years, Comcast has committed
More information and the applications to apply for either the grant program or marketing and technology services are available at www.ComcastRISE.com.
About Comcast Business
Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of
Effectv, the advertising sales division of