Macy’s Celebrates the Brilliant Vision of Black Creatives With the Return of Icons of Style
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Through the brand’s Mission Every One, social purpose platform,
“We are proud to announce the second iteration of Icons of Style with a new group of Black visionaries who are bringing their creative excellence to
GooGoo for Bar III
GooGoo for Bar III is a celebration of curves and womanhood. GooGoo’s passion for design was born from having to improvise her wardrobe due to limited choices in plus size fashion. Designed with functionality, versatility, and a touch of statement making moments in mind, the plus size capsule features mix and match suiting, bold graphic prints and flirty accents. True to the Bar lll aesthetic, the capsule is the perfect mix of both feminine and modern components.
“I was inspired to create this collection because someone who looks like me needed to make clothes for me. I have a colorful and feminine personality and my clothes represent that,” said
HOME by Areeayl for I.N.C International Concepts
HOME by Areeayl for I.N.C International Concepts is inspired by the concept of home and the peace it brings. After the sudden passing of her godmother, Areeayl used her jewelry creations to heal and redefine what home meant now that her world had suddenly changed. The collection features one-of-a-kind keepsake jewelry adorned with intricate detailing, African iconography and gold embellishments for shoppers who love to make a statement.
“My collection is inspired by pieces that symbolize home so I can feel at home wherever I am. I want people when they wear my jewelry to feel grounded, protected, affirmed and special,” said Areeayl Goodwin. “My pieces are wearable art and allow the wearer to express themselves in a deep and personal way.”
MATEO for I.N.C International Concepts
Extending his love for creative self-expression and bold fashion moments, MATEO for I.N.C International Concepts brings forth the power of the statement bag and heel. Matthew mixes unexpected shapes and dramatic details to spark confidence in every step. Using pops of colors in green and yellow, a nod to his Jamaican heritage, the collection features a breadth of styles that are timeless, versatile, and collectible.
“It has always been a burning desire for me to create shoes and this was the perfect opportunity to do so,” said
5:31 by JEROME LAMAAR for And Now This
5:31 by JEROME LAMAAR for And Now This is a gender fluid collection with a modern, trend-forward look. Jerome effortlessly uses their exceptional eye to combine dynamic use of colors, patterns, and silhouettes into instantly covetable items all geared towards statement making style. True to the And Now This carefree aesthetic, the collection features perfect transitional pieces for an on-trend day to night look.
“This collection was inspired by a balance of masculine and feminine vibes - there are no gender norms in my eyes,” said Jerome LaMaar. “When the fashion dreamer discovers these clothes, I want them to feel magical, seen, loved and most importantly happy.”
“What inspired this collection was a sense of airiness, color, sophistication and femininity. I wanted to create a chic collection that spoke to me and others who are like minded,” said
Stella & Blaise for Epic Threads
Stella & Blaise for Epic Threads provides a modern take on kids clothing. The capsule features an exciting assortment of mix and match, his and her sets perfect for fashionable fun. Highlighted by vibrant prints, graphic tees and cozy fabrics with pops of blue and purple, Stella & Blaise for Epic Threads is perfect for school, the playground or a play date with friends.
“We want everyone to feel comfortable when wearing our collection all day long,” said Stella and
About
View source version on businesswire.com: https://www.businesswire.com/news/home/20220421005702/en/
Sheikina Liverpool
sheikina.liverpool@macys.com
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