Propel Launches Product Value Management Platform to Help Product Companies Win Customers for Life
Platform connects commercial and product teams to optimize revenue and profitability across the entire product portfolio
To represent the breadth of its solutions extending far beyond cloud-based Product Lifecycle Management and Quality Management solutions, Propel has changed its name from PropelPLM to Propel Software Solutions.
By providing real-time data, cross-functional workflows, and contextual collaboration, PVM allows product and commercialization teams to work in parallel and speed up traditionally siloed business processes. It is ideal for companies looking to shorten product innovation and go-to-market cycles, create resilient supply chains, and build responsive teams that can quickly adjust to changing customer demands and market conditions.
“Our PVM platform enables product companies to put customers and patients at the center of the product experience, where teams effectively collaborate on successful, profitableoutcomes across the whole product,” said
“Challenges facing product companies are very different now from when PLM was first introduced,” said
“Propel recently surveyed 112 IT and business leaders at North American manufacturing companies in partnership with Acceleration Economy and found a huge gap between product and commercial teams,” added
The time for product value management is now. At its core, it consists of three connected pillars:
- Product Definition to capture market needs, to define and evolve products over the course of their lifetime, to manage supply chains, and to design for essential product characteristics such as quality, regulatory, sustainability, and recurring revenue.
- Product Operations to help product and market teams optimize for successful economic outcomes, including deep collaboration between teams to ensure revenue and profitability are integral to product strategy.
- Market Engagement to connect customers with compelling products and experiences, including information needed by sales and marketing teams to commercialize products earlier in the development cycle.
Shoemaker and Propel’s Chief Product Officer,
About
Propel helps product companies grow revenue and increase business value. Our product value management platform connects commercial and product teams to optimize decision making, drive process efficiencies, and engage customers with compelling products and experiences. Propel has a proven track record of improving product quality, speeding time to revenue and profit, and improving customer satisfaction. Recognized as a Deloitte Technology Fast 500 winner, Propel is built on
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Samantha@chapmancommunicationsgroup.com
Source: Propel