Febreze Elevates Home Design with Scent Styling
Febreze partners with actress and home décor expert
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Febreze partners with actress, TV personality, and home decor designer
Febreze partnered with actress, author, and home décor designer
“When styling a room, we focus primarily on visual aesthetics, while smell is often overlooked. But interior designers know the power that smell can have in a home – there’s a reason realtors use smells as a finishing touch!” says Beauvais. “To help create the ambiance I’m looking for, Febreze AIR is a must-have. Just a few sprays fight those bad odors and leave the luxurious, fresh scents I want behind. Remember home cohesion doesn’t stop with the eyes – with Scent Styling, you’ll love what you see and smell throughout your home.”
Indeed, though underutilized, scent is a powerful tool in interior design. A new scent-focused study1 from the
So how does Scent Styling work? Here are a few key things to consider when deciding how to elevate every room in your home:
Think about the room and how it’s used.
Which room in your house needs a pick-me-up? What do you most commonly do in that room, or what do you want to be doing in that room? Does this activity create odors? You’ll want a different vibe in a room where you’ll zen out and meditate than a room where you’ll watch football with guests.
Consider the visual aesthetic and the overall mood.
All the elements of your room should feel cohesive - and that includes the way it smells, too. Do you go for the clean, minimal lines of modern design? Or do you prefer the carefree, multi-textured style of Bohemian? Think about how different scents will feel with different looks. Farmhouse, for example, works well with fragrances with natural notes, while industrial is better-suited with cleaner, masculine aromas.
Follow your nose to your favorite fragrances.
Think about your scent aesthetic. Do you gravitate towards clean, refreshing scents? Floral or fruity? And which of these fragrances will deliver on the ambiance you want to create?
This easy approach will help you identify the best Scent Style for that space and build out the fragrance blueprint for your entire home room by room. To learn more about Scent Styling and discover expert-curated scent profiles to help you Scent Style every room in your home, visit: https://scentstyling.com/.
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1 Herz, R.S., Larsson, M., Trujillo, R. et al. A three-factor benefits framework for understanding consumer preference for scented household products: psychological interactions and implications for future development. Cogn. Research 7, 28 (2022). https://doi.org/10.1186/s41235-022-00378-6