Lifeway Foods® to Showcase New Products and Host Activations at Natural Products Expo West 2024
The brand will be kicking off Natural Products Expo West with a full slate of activities, starting with their annual sponsorship of morning yoga on Wednesday the 13th and an invite-only brunch hosted with Cravings by
Long before gut health was in the spotlight as a major factor in overall wellness, Lifeway was at the forefront of bringing nutritious, probiotic-packed foods to grocery shelves in
"While some food trends come and go, consumer interest in nutritious, high-quality foods remains paramount," said
To better connect with the brand, sample Lifeway's best-selling products, and discover the many health benefits of probiotics, Lifeway invites all attendees to stop by the following activations:
- Lifeway Foods Main Booth
Booth #753 fromMarch 13 th-16th
- Early Morning Yoga – Kick-off Event
Grand Plaza onWednesday, March 13 th from7:30 - 9:00am
-
Outside Sampling Station
Grab-and-go favorites from Lifeway each morning at the main Expo entrance
- Lifeway Fresh Ideas Booth
Organic Lifeway products at the farmers' market style event from11:00am - 4:00pm ,Wednesday, March 13 th in theAnaheim Marriott East Lot
-
The Kefir Cookbook: An Ancient Healing Superfood for Modern Life, Recipes from My Family Table and Around the World
book signing with Lifeway Foods CEO, Julie Smolyansky
Booth #753 onThursday, March 14 th from 2:00 –4:00pm .
For more information about Lifeway and its products, visit lifewayfoods.com.
Media:
Derek Miller
Vice President of Communications,
Email: derekm@lifeway.net
General inquiries:
Phone: 847-967-1010
Email: info@lifeway.net
About
Forward-Looking Statements:
This release (and oral statements made regarding the subjects of this release) contains "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995 regarding, among other things, future operating and financial performance, product development, market position, business strategy and objectives. These statements use words, and variations of words, such as "continue," "build," "future," "increase," "drive," "believe," "look," "ahead," "confident," "deliver," "outlook," "expect," and "predict." Other examples of forward-looking statements may include, but are not limited to, (i) statements of Company plans and objectives, including the introduction of new products, or estimates or predictions of actions by customers or suppliers, (ii) statements of future economic performance, and (III) statements of assumptions underlying other statements and statements about Lifeway or its business. You are cautioned not to rely on these forward-looking statements. These statements are based on current expectations of future events and thus are inherently subject to uncertainty. If underlying assumptions prove inaccurate or known or unknown risks or uncertainties materialize, actual results could vary materially from Lifeway's expectations and projections. These risks, uncertainties, and other factors include: price competition; the decisions of customers or consumers; the actions of competitors; changes in the pricing of commodities; the effects of government regulation; possible delays in the introduction of new products; and customer acceptance of products and services. A further list and description of these risks, uncertainties, and other factors can be found in Lifeway's Annual Report on Form 10-K for the fiscal year ended
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