AUO Announces Completion of BHTC Acquisition, Strengthening its Supplier Leadership in Smart Mobility Services
HSINCHU,
In response to the prevalence of smart and autonomous vehicles and the rapidly evolving automotive industry, AUO is transitioning from a display supplier to a comprehensive solutions provider in smart mobility. This transformation includes actively building global industry clusters and satisfying the local demands of automakers. The integration of the two companies solidifies AUO's expansion into the smart mobility ecosystem, optimizes resource allocation of both entities, and achieves definitive synergistic effects across three strategic dimensions: product, customer, and operation deployment.
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Product Diversification
By leveraging BHTC's automotive human-machine interfaces and climate control systems product lines, in combination with AUO's industry-leading automotive Display HMI solutions and advanced Micro LED technology, the Company aims to redefine the design concepts of smart cockpits, expand human-machine interaction services and dedicate efforts by creating a broader, more eco-friendly, and high-value technology product mix, thereby offering a more comprehensive product portfolio. - Customer-Centric Supply Chain Resilience
By becoming a Tier 1 automotive supplier, AUO solidifies its strong relationships with international OEMs, increasing direct interaction with automakers and expanding its customer base, strategically enabling the Company in gaining early market insights. By leveraging its consistent product customization, high efficiency, and quality management capabilities, AUO maximizes the effectiveness of vertical integration in the supply chain. This strategy facilitates rapid market entry and proximity to localized customer and supply chain services, improving customer penetration and strengthening the overall resilience of the industry's supply chain. -
Global Operation
Deployment
BHTC has subsidiaries located inGermany ,the United States ,China ,India ,Japan ,Bulgaria ,Mexico , andFinland , as well as advanced research and development and engineering services inEurope and India. This, combined with AUO's deep engagement in the Asian and North American markets, maximizes the advantages of localized production. This deployment will also facilitate collaborative development with automakers, streamline the automotive homologation compliance process, paving the way for AUO to be a leading solutions provider for smart mobility services.
This acquisition is poised to diversify AUO's product range and create a more balanced geographical portfolio, which is expected to increase the Company's automotive revenue share and fuel growth in its vertical domains. It serves as a catalyst in accelerating the Company's mission of "AUO is not just a panel maker but instead a solutions provider that extends technological innovation across a diverse range of vertical applications".
"AUO has built solid foundations in innovative display technology, particularly in the automotive display sector, where we have been active for many years," said Dr.
The success of international mergers and acquisitions heavily relies on collaboration across the Company's global teams. AUO has consistently focused on its biaxial transformation strategy and the strategic deployment of its global locations, accumulating substantial experience and talent in international operations. The Company holds a firm belief that respect and complementarity are crucial to the sustainable operation of a multinational corporation. "We are delighted to welcome BHTC to the One AUO team. Moving forward, we will establish effective communication channels with BHTC, adopting a mindset that combines German precision and openness to diversity," said
AUO will continue to invest in its biaxial transformation, advancing its high-value-added display technologies and extending the construction of its ecosystem value chain. The Company is committed to providing its global partners with exceptional and diverse innovative solutions, aiming to create long-term, sustainable value for stakeholders such as customers, suppliers, employees, and shareholders, amidst a rapidly changing global environment.
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ABOUT AUO
AUO was founded in 1996 and is an innovative, technology-oriented company that offers products and solutions with display-centric technology that push the boundaries for smart mobility, industrial intelligence, energy, retail, healthcare, as well as enterprise and education. The company is headquartered in
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For more information, please contact:
AUO Corporate Communication Division
Joye Hsueh Tel:+886-3-5008800 ext 502782 Email:joye.hsueh@auo.com
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