Toyota's All-New 2025 4Runner Campaign Ventures 'Into the Wild'
A Magical Journey Inspired by an Awe-Filled Adventure
Experience the full interactive Multichannel News Release here: https://www.multivu.com/toyota/9326251-en-toyota-your-window-to-the-wild-all-new-2025-4runner-campaign
"This campaign captures the essence of adventure that has defined the Toyota 4Runner for over 40 years," said
Created by
In "Into the Wild," a father and daughter explore the mountains in their all-new 2025 Toyota 4Runner set to the tune of
In more feature focused content, the creative continues in that same world, catching these physical manifestations of the awe experienced in the 4Runner while interacting with the vehicle. From a mischievous group of stick and acorn creatures admiring the legendary power rear window and available JBL FLEX portable Bluetooth speaker, to an ancient rock colossus rising from centuries long slumber to catch a glimpse as the 4Runner makes its way over the rocky terrain.
The Hispanic creative campaign, "4Runner Landia," takes the all-new 2025 4Runner launch to unexpected territory. Blending the excitement of off-road adventure with the dream of land ownership, the campaign invites adventure seeking Latinos to enter a contest for a chance to win an all-new 2025 Toyota 4Runner and a piece of land of their choice to create their ultimate playground. The campaign features a 30-second video, directed by
https://www.youtube.com/watch?v=E4l6HnjiTsE
Created by Conill, the campaign includes additional digital and social content promising to inspire those who crave awe-inspiring adventure. The contest runs from
Media Placements
The all-new Toyota 4Runner campaign is a fully integrated campaign extending across CTV, digital content, digital video, paid social, programmatic, streaming audio, and experiential. Digital content/video includes partners such as Amazon Music Live, Canela Media,
The campaign spots are available for viewing here. For images and credits, please click here.
About the 2025 4Runner
The 2025 Toyota 4Runner is built for adventure, combining legendary capability with modern innovation in an all-new design that stays true to its rugged heritage.
With a bold, athletic stance and refined details, the all-new 4Runner is ready for any terrain. Its chiseled exterior features the signature power rear window and a reinforced body-on-body frame construction, ensuring durability and versatility for every journey.
Available in a range of grades, including SR5, TRD Pro, TRD Sport, TRD Sport Premium, TRD Off-Road,
Designed for exploration, the 2025 4Runner offers advanced off-road capabilities, including available Multi-Terrain Select, Crawl Control, and an electronically locking rear differential. The all-new Trailhunter grade is purpose-built for overlanding, featuring suspension enhancements and off-road accessories straight from the factory.
The 2025 Toyota 4Runner has a starting MSRP of
About Toyota
Toyota directly employs more than 64,000 people in
For more information about Toyota, visit www.ToyotaNewsroom.com
Media Contacts:
469-292-1740
Adam.lovelady@toyota.com
Saatchi for Toyota
Kimberly.harms@saatchi.com

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SOURCE Toyota