Company Announcements

VALHALLA, N.Y.--(BUSINESS WIRE)--Jun. 12, 2025-- FUJIFILM North America Corporation, Electronic Imaging Division, announces the launch of FUJIFILM X-E5 (X-E5) rangefinder-style mirrorless digital camera. X-E5 combines the classic look and feel that has made Fujifilm’s X-E series a sought-after tool among photographers, with an updated design and the latest features X Series has to offer including a customizable Film Simulation (FS) dial, in-body image stabilization, enhanced viewfinder capabilities, and more.

“X-E5 is a masterstroke of elegant design, delivering the perfect balance between form and function,” said Victor Ha, vice president, Electronic Imaging and Optical Devices Divisions, FUJIFILM North America Corporation. “It blends our fifth-generation digital imaging technology with soulful touches of classic design, creating a camera that brings even seasoned users a new way to immerse themselves in our subculture of Film Simulations.”

Main Features:

Lightweight, compact form factor, featuring new Film Simulation dial

• X-E5 is designed to be an everyday carry camera, weighing approximately 445g (approximately 1lb.)¹.
• For the first time in the history of FUJIFILM X Series, the top-plate is machined from a single piece of aluminum. The distinct tapered design on the rear of the top plate enhances the metallic texture while improving the operability of the dials, ensuring a seamless and comfortable creative experience. By combining sharp, flat edges with carefully curved surfaces, the top-plate delivers a smooth metallic texture and a high sense of rigidity, offering a premium feel when holding the camera.
• In addition to providing quick access to Fujifilm’s exclusive Film Simulation modes, the FS dial features three additional positions that allow users to create and save their own custom FS recipes to FS1, FS2, or FS3.
• Refinement is central to every aspect of X-E5’s design. For example, the viewfinder and diopter adjustment control fit flush with the body. By refining vertical and horizontal elements, the design preserves the essence of a traditional camera while exuding a sophisticated presence.

New Electronic Viewfinder Capabilities

• Inspired by retro film cameras, the new Classic Display mode² on X-E5’s rangefinder-style electronic viewfinder (EVF), displays key information at the bottom of the frame.
• X-E5 also has a new Surround View function that displays a black, semi-transparent or outlined area outside the image. While looking through the viewfinder, users can easily switch between these three options using the Control Lever on the front of the camera, providing an image making experience similar to a traditional optical viewfinder.
• The Control Lever offers additional customizable functions including changing aspect ratios and adjusting the digital teleconverter magnification. This ensures exceptional operability and versatility, even with one-handed operation.

Powerful in-body image stabilization (IBIS), digital teleconverter, and video capabilities

• A new IBIS algorithm and upgraded gyro sensor work together to increase responsiveness to camera shake across five axes. This offers a benefit of up to 7.0 stops at the center and 6.0 stops at the periphery³.
• The camera features a digital teleconverter function that allows for 1.4x and 2.0x zoom options. This enables users to crop into the frame with a minimal loss of image quality, for additional creative versatility.
• The rear tilting monitor can be flipped upward and forward facing up to 180 degrees, which can accommodate a wide variety of compositions, from high to low angle, as well as selfies.
• X-E5 is capable of shooting in 6.2K/30P resolution. It features a tracking AF function during video recording, ensuring high-quality and smooth footage.

High-performance sensor and high-speed image processing engine for high-quality images and autofocus (AF)

• X-E5 is equipped with the back-illuminated 40.2 megapixel X-Trans™ CMOS 5 HR sensor. Updated image processing algorithms deliver high resolution while maintaining a high signal-to-noise ratio.
• An improved pixel structure allows light to be recorded more efficiently on the imaging sensor, unlocking ISO 125 as a native sensitivity. On the previous model⁴ this was only available as an extended option. Additionally, the electronic shutter can be set to a maximum shutter speed of 1/180,000 of a second to achieve highly precise exposure control.
• X-E5 features AI-based subject-detection autofocus, developed using deep learning technology to detect animals, birds, cars, motorcycles, bicycles, airplanes, trains, insects, and drones⁵.
• The latest AF predictive algorithm delivers high tracking performance for moving subjects and high precision AF in low-contrast lighting.

Pricing and Availability

Available in both black and silver varieties, the FUJIFILM X-E5 mirrorless digital camera will be available late summer 2025 at a Manufacturer’s Suggested Retail Price of $1,699.95 USD and $1,999.99 CAD. A kit will also be available featuring the newly announced FUJINON XF23mmF2.8 R WR lens, at a Manufacturer’s Suggested Retail Price of $1,899.95 USD and $2,249.99 CAD. For more information, visit https://www.fujifilm-x.com/en-us/products/cameras/x-e5/.

About Fujifilm

FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of six operating divisions. The Imaging Division provides consumer and commercial photographic products and services, including silver halide consumables; inkjet consumables; digital printing equipment, along with service and support; personalized photo products fulfillment; film; one-time-use cameras; and the popular INSTAX™ line of instant cameras, smartphone printers, instant film, and accessories. The Electronic Imaging Division markets its GFX System and X Series lines of mirrorless digital cameras, lenses, and accessories to provide a variety of content creation solutions for both still and moving imagery. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography, and industrial markets, and also markets binoculars and other optical imaging solutions. The Business Innovation Division offers a full lineup of digital print and toner technologies focused on enabling the digital transformation of businesses and print shops with its offerings of multifunction printers, digital inkjet presses, production toner printers, software, and more. The Industrial Products Division delivers new products derived from Fujifilm technologies including data storage tape products, including OEM and FUJIFILM Ultrium LTO cartridges, desalination solutions, microfilters and gas separation membranes.

For more information, please visit https://www.fujifilm.com/us/en/about/region, go to https://x.com/fujifilmus to follow Fujifilm on X, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook.

FUJIFILM Corporation is a subsidiary of FUJIFILM Holdings Corporation. FUJIFILM Holdings Corporation, headquartered in Tokyo, leverages its depth of knowledge and proprietary core technologies to deliver innovative products and services across the globe through the four key business segments of healthcare, electronics, business innovation, and imaging with over 70,000 employees. Guided and united by our Group Purpose of “giving our world more smiles,” we address social challenges and create a positive impact on society through our products, services, and business operations. Under its medium-term management plan, VISION2030, which ends in FY2030, we aspire to continue our evolution into a company that creates value and smiles for various stakeholders as a collection of global leading businesses and achieve a global revenue of 4 trillion yen (29 billion USD at an exchange rate of 140 JPY/USD). For more information, please visit: www.fujifilmholdings.com.

For further details about our commitment to sustainability and Fujifilm’s Sustainable Value Plan 2030, click here

FUJIFILM, FUJINON, and X-Trans are trademarks of FUJIFILM Corporation and its affiliates.

© 2025 FUJIFILM North America Corporation and its affiliates. All rights reserved.

¹ Including battery and memory card

² Only available on the EVF

³ Based on CIPA 2024 standards. Yaw/pitch/roll correction performance when equipped with FUJINON XF35mmF1.4 R lens (sold separately).

⁴ FUJIFILM X-E4

⁵ Set the Subject Detection Setting to BIRD to detect insects and AIRPLANE when to detect drones.

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Media:

Daniel Carpenter
FUJIFILM Holdings America Corporation
914-529-2417
daniel.carpenter@fujifilm.com

Source: FUJIFILM North America Corporation