Fatbeam Accelerates Market Expansion With Calix Broadband Platform, Targeting 2X Annual Growth in Home and MDU Subscribers
Fatbeam redefines residential broadband in Idaho’s
To seize expansion opportunities across Idaho’s coveted
“Throughout my career, I’ve launched cloud platforms at multiple providers—and Calix is by far the best partner I’ve worked with,” said
Leveraging the complete Calix Platform and fully integrated SmartLife managed services, Fatbeam can:
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Supercharge subscriber acquisition with personalized campaigns that grow their brand. Advanced analytics from Calix Engagement Cloud and customizable creative assets from the Calix Market Activation program accelerate Fatbeam’s market expansion. Automated, personalized outreach and assets like the
Gerry Dee commercial series—recently shortlisted in The Drum Awards—help Fatbeam run campaigns that resonate withIdaho residents. Every asset is branded to Fatbeam, deepening subscriber engagement and trust.
- Deliver immediate value with secure, advanced experiences tailored to homes and MDUs. Every new residential Fatbeam subscriber will receive a Calix GigaSpire® Wi-Fi system—pre-enabled with ProtectIQ® network-level cybersecurity, ExperienceIQ® advanced parental controls, and CommandIQ® for intuitive in-app managed Wi-Fi that centers the Fatbeam brand. For seamless service delivery in MDUs, Fatbeam is leveraging the Unlimited Subscriber™ portfolio to serve every resident in their footprint with exceptional experiences.
- Accelerate growth with proactive customer service that builds loyalty from day one. Fatbeam is equipping customer service representatives (CSRs) and field technicians with Calix Service Cloud and the Field Service App to deliver real-time insights and proactive support, starting at installation. By capturing rich service data, Fatbeam can resolve issues even before subscribers are impacted. The results are slashed truck rolls, boosted first-call resolution, and strengthened subscriber loyalty to support rapid growth.
“Strategic broadband leaders are investing in their communities for the long term,” said
Watch the webinar replay, “Beyond the Basics: Advanced Strategies for Optimizing the Customer Experience,” to discover how the Calix Broadband Platform powers experience-first growth for BSPs.
About Calix
Our end-to-end platform and managed services democratize the use of data—enabling our customers of any size to operate efficiently, acquire subscribers, and deliver exceptional experiences. Calix is dedicated to driving continuous improvement in partnership with our growing ecosystem to support the transformation of our customers and their communities.
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