Tractor Supply Celebrates Hometown Heroes Anniversary With Its Largest-Ever Volunteer Event and $1 Million Donation
Rural lifestyle retailer kicked off second round of Hometown Heroes donations with major volunteer event to benefit military children
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250618037948/en/

Launching the second year of the company's Hometown Heroes initiative,
“At
-
9/11 Day
: Inspires millions of Americans to volunteer, donate to charities and perform other good deeds and acts of kindness on
September 11 to honor the memory of those killed or injured on 9/11. In addition to the$100,000 donation,Tractor Supply Team Members, including members of theVeterans Team Member Engagement Group , will gather onSeptember 11, 2025 , for a day of service. In 2024, more than 100 Team Members joinedTractor Supply President and CEOHal Lawton to pack thousands of meals for Americans in need. -
Bob Woodruff Foundation : Invests in programs that help our service members, veterans, their families and caregivers thrive. Hometown Heroes funding supports the organization’s grant-making, research, community-building and public education initiatives to ensure these individuals have stable and successful futures. -
Farmer Veteran Coalition : Provides micro grants to veterans who are in their beginning years of farming or ranching.Tractor Supply has partnered with FVC for the last seven years to assist farmer veterans from all branches of service. Through the joint initiative, the Company has provided more than 400 farmer veterans withTractor Supply gift cards to access supplies, equipment and training to successfully launch their farm businesses. - Folds of Honor : Provides educational scholarships to the families of fallen and disabled service members and first responders.
-
K9s For Warriors
: Fights veteran suicide by providing trained service dogs (many that are rescue animals) to military veterans suffering from PTSD and other traumas. Through this donation,
Tractor Supply will sponsor three dogs—Scarlett on behalf ofTractor Supply , named after formerTractor Supply CEOJoe Scarlett ; Murphy on behalf ofPetsense byTractor Supply , named after a heroic military veteran; and Rex (Rx) on behalf of Allivet byTractor Supply . -
National Law Enforcement Officers Memorial Foundation (NLEOMF): Honors fallen law enforcement officers, tells the story of American law enforcement and makes it safer for those who serve. In addition to supporting NLEOMF’s work in remembering those who have lost their lives protecting our communities and providing best practices to help keep officers safe, Yankee representedTractor Supply at the 2025 National Law Enforcement Memorial Candlelight Vigil inWashington, D.C. , paying tribute to fallen officers from across the country by reading their names aloud. -
National Police Dog Foundation : Raises funds for the purchase, training and veterinary care of law enforcement K-9s. EveryOctober 28 , National First Responders Day,Tractor Supply stores across the country host police dogs and their handlers for a celebratory demonstration. -
National Volunteer Firefighters Council : Provides critical resources, programs, education and advocacy for volunteer fire, EMS and rescue services across the nation. With the ability to balance volunteer firefighting with their work commitment, thousands ofTractor Supply Team Members serve as passionate and dedicated volunteer firefighters within their communities. -
Operation Homefront : Provides relief and recurring family support programs and services to help military families overcome short-term difficulties.Operation Homefront is one of Tractor Supply’s newly selected Hometown Heroes donation recipients. -
Team Rubicon
: Serves global communities before, during and after disasters and crises.
Tractor Supply first supported the veteran-led humanitarian organization in its recovery efforts following Hurricane Helene in 2024.
The Hometown Heroes initiative also includes:
-
A Spotlight Series that recognizes Team Members who embody the spirit of being Hometown Heroes with a
$5,000 donation made to a Hometown Hero charity of their choice. - The Neighbor’s Club Hometown Heroes benefit, which includes automatic top-tier Preferred Plus Neighbor status, where veterans, service members and first responders are eligible to enroll. This Hometown Heroes benefit is one of the few recognition programs that provide everyday savings with no limit on total savings and no brand exclusions.
To learn more, visit TractorSupply.com/honoringheroes.
About
For more than 85 years,
As part of the Company’s commitment to caring for animals of all kinds,
As of
View source version on businesswire.com: https://www.businesswire.com/news/home/20250618037948/en/
corporatecommunications@tractorsupply.com
Source: