Company Announcements

Customers will enjoy huge savings from Sept. 12 – Oct. 31, plus giveaways, sweepstakes, samples and more at the newly remodeled store

LAKEWOOD, Colo., Aug. 29, 2025 /PRNewswire/ -- Natural Grocers^®, the leading family-operated organic and natural grocery retailer in the U.S., is pleased to announce a Remodel Celebration at its Centennial – Cherry Knolls store on September, 12, 2025. Community members are invited to celebrate the store's updated and improved design at 6774 S University Blvd. with giveaways, spectacular savings, a prize wheel, samples and much more.

Natural Grocers' good4u^® Crew will kick off the Grand Reopening festivities at 8:15 AM with a $2,500 donation presentation to Food Bank of the Rockies™—its local food bank partner, followed by an official ribbon-cutting ceremony with the store manager. Doors will open at 8:27 AM with exciting giveaways, sweepstakes, sales and free samples within a friendly atmosphere. Customers will enjoy exceptional discounts of up to 50% off select items throughout the store, including special deals within the store's 100% Organic Produce department, Sept. 12 – Oct. 31.

COLORADO PROUD
Natural Grocers has proudly served Coloradoans with high-quality natural and organic options at Always Affordable^SM prices since 1955. What began with co-founders Margaret and Philip Isely going door-to-door in Golden, Colorado, to share their vision of accessible, healthy living has grown into a trusted, family-operated grocery retailer with 169 stores nationwide. Despite its national presence, Natural Grocers remains deeply rooted in Colorado, where second- and third-generation Isely family members continue to lead the company from its home state.

NATURAL GROCERS, CHERRY KNOLLS
The upgrades to the Cherry Knolls store, (originally opened in 2010) will offer customers a brighter, more open atmosphere at the same convenient location, at the corner of University Blvd. and Arapahoe Rd. across from The Streets at SouthGlenn shopping center.

Raquel Isely, Vice President of Marketing for Natural Grocers stated, "Our good4u Crew has had the pleasure of serving Centennial and its surrounding communities for almost 15 years at this location. We look forward to celebrating this remodel with 'old friends' who have shopped with us since the beginning, as well as welcoming new customers to the Natural Grocers family in a fun, festive atmosphere."

CELEBRATION DETAILS – FREEBIES, DISCOUNTS & SWEEPSTAKES
Grand Reopening festivities at the Cherry Knolls location will include:

• Sept. 12: Mystery Gift Cards for First 150 Customers – Be among the first in line and receive a Natural Grocers mystery gift card (values range from $5 to $500)!^[i]
• Sept. 12: Free Natural Grocers Hand-Crafted Ecuadorian Drawstring Backpack – The first 500 shoppers will receive a unique, hand-crafted drawstring backpack, woven in collaboration with artisans in Peguche, Ecuador.^[ii]
• Sept. 12: Prize Wheel – Spin the Natural Grocers prize wheel between 12 PM and 5 PM for a chance to win great prizes^.[iii]
• Sept. 12 – Oct. 31: Up to 50% Off – Shoppers can take advantage of Grand Opening specials, such as 100% USDA Certified Organic Red and Green Seedless Grapes ($2.69 / lb), bacon and bacon alternatives ($2.99 / package), and Natural Grocers^® Brand Organic Cheese shreds and slices ($2.99 each).^[iv]
• Sept. 12 – 26: Grand Remodel Sweepstakes – Customers will have the chance to win fabulous prizes, such as an Aventon e-bike (valued at $1400), a $500 Natural Grocers gift card and more. Entry forms will be available at the store.^[v]

{N}POWER® MEMBERSHIP
Customers can maximize their savings by joining {N}power^®, Natural Grocers' free rewards program, offering exclusive discounts, rewards, and digital coupons.^[vi]

• Sept. 12 – Oct. 31: {N}power Members Exclusive Deals – Special pricing on items like 100% USDA Certified Organic Avocados ($0.99 / each, limit two), Natural Grocers Brand Bulk Organic Almond Butter ($5.99 / lb), and Thousand Hills™ 80/20 Grass Fed Ground Beef ($7.75 / 16 oz).^[vii] 

To join {N}power, visit www.naturalgrocers.com/npower.

WHAT'S NEW?
Vigilant about its environmental impact, Natural Grocers has upgraded the existing space using sustainable building features and energy-saving innovations, such as non-toxic building materials and 100% LED lighting. The store will feature a contemporary layout for an efficient, yet friendly checkout experience. Additionally, customers visiting the Cherry Knolls location will undoubtedly notice the breathing room for their body care, bananas, B-12 supplements and more!

• 100% Organic Produce for Days: Natural Grocers, a champion of organic produce, is proud to feature a more spacious selection of 100% USDA certified organic produce at the remodeled store. From apples to zucchini, every piece of produce avoids cross-contamination with conventional/GMO items and is grown without synthetic pesticides or practices.
• A Nutrition Education Center: The Cherry Knolls store now has a designated space designed to educate, engage and empower customers through Nutrition Education classes, recipe demonstrations and more. The space can also be reserved for group activities and/or guest presentations.
• Gorgeous Body Care and Beauty Expansion: Customers are invited to enjoy a bigger and better body care department, in-line with the high standards Natural Grocers is known for; prioritizing natural, innovative and ethical products that deliver results without the compromise.
• A Super-Sized Supplement Department: With over 5,000 SKUs, Natural Grocers is known for having the widest selection of premium-quality supplements in town and now the Cherry Knolls store has even more.
• A Modernized Checkout Queue: Never choose "the wrong checkout line" again! The updated checkout queue is a game-changer in efficiency, helping customers complete a satisfying shopping experience.

WHAT STAYS THE SAME?
Serving customers with a wide range of natural and organic options since 1955, Natural Grocers will continue to support the community with world-class customer service from its knowledgeable and friendly good4u Crew, plus:  

• Environmentally Thoughtful Products and Practices: From checkouts free from single use bags, to organic, non-GMO and Always Affordable Natural Grocers brand products and ecologically thoughtful in-store features, the company focuses on a mutually beneficial relationship with nature.
• Premium-Quality Products at an Always Affordable Price^SM: Access high-quality organic and natural groceries including 100% pasture-raised eggs and dairy, 100% non-GMO prepackaged bulk goods, and household essentials at an Always Affordable Price. Natural Grocers also prioritizes humanely sourced and sustainably raised meats.
• Nutritional Health Coaching: The community will continue to have direct access to the store's Nutritional Health Coach (NHC), Stacey Kruse. Stacey is a Nationally Certified Counselor (NCC) and received her Nutritional Health Coaching certificate from the Institute for Integrative Nutrition in 2019. She has seen first-hand how nutritional knowledge, coaching and accountability can make lasting changes in people's health. When Stacey isn't at Natural Grocers, you can find her hiking with her husband or writing a quirky parody on her guitar. Customers are invited to book FREE sessions with Stacey, by clicking here, calling the store (303-694-3000) or inquiring in-store directly.
• A Commitment to Crew: Natural Grocers is passionate about ensuring that its employees can live a healthy, balanced life. The company is committed to positively impacting Crew members' physical, emotional and financial well-being with free nutrition education programs, excellent benefits and access to the highest quality, affordably priced products.

FOOD BANK OF THE ROCKIES PARTNERSHIP
Natural Grocers has partnered with Food Bank of the Rockies across its Colorado stores for over a decade through its "Bring Your Own Bag" program. This community outreach extends to the Cherry Knolls location. Each time a customer brings their own shopping bag, Natural Grocers donates five cents per shopping trip to the Food Bank, which provides food and necessities to people in need across Colorado and Wyoming. Through contributions raised from the "Bring Your Own Bag" program and donated food, Natural Grocers has provided more than 3 million meals to individuals experiencing food insecurity in Colorado and Wyoming.

"Right now, 1 in 8 people in the communities we serve lives with food insecurity — that includes 1 in 7 children," said Erin Pulling, Food Bank of the Rockies President and CEO. "With federal support significantly decreasing in the past year and the needs of our neighbors increasing due to reduced or lost Supplemental Nutrition Assistance Program (SNAP) benefits caused by programmatic changes, we are relying on the generosity of our community more than ever. That's why we're incredibly grateful for partners like Natural Grocers who are helping us ignite the power of community."

Having made a special $2,500 donation to Food Bank of the Rockies, Natural Grocers will present a commemorative check at the opening ceremonies to raise awareness of this partnership and encourage the community to join in nourishing their neighbors.

• Click here to learn more about Natural Grocers' Commitment to Community and their "Bring Your Own Bag Program," benefitting Food Bank of the Rockies.
• Learn more about Natural Grocers by visiting www.naturalgrocers.com.
• For media inquiries contact Katie Macarelli, Manager of Public Relations at kmacarelli@naturalgrocers.com.

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its "Commitment to Community" and "Commitment to Crew". In fiscal year 2024, the Company invested more than $15 million in incremental compensation and discretionary payments for Crew. Headquartered in the Union Square neighborhood of Lakewood, CO, Natural Grocers has 169 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations. 

^[i] Quantity limited to first 150 customers in line at Natural Grocers' Cherry Knolls, CO location. No rain checks. Limit one gift card per customer 18 years or older. Valid 9/12/25 only. Void where prohibited by law.

^[ii] Quantity limited to first 500 shoppers at Natural Grocers' Cherry Knolls, CO location. No rain checks. Limit one per customer, 18 years or older. Valid 9/12/25 only. Void where prohibited by law.

^[iii] Prize wheel available at Natural Grocers' Cherry Knolls, CO location. No purchase necessary. Quantity limited to stock on hand; no rain checks. Valid 9/12/25, 12 – 5 p.m. only, while supplies last.

^[iv] Offers valid only from 9/12/25 to 10/31/25, are redeemable only for in-store customer purchases at Natural Grocers' Cherry Knolls, CO location, and cannot be combined with other offers. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.

^[v] NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open only to legal residents of the following states who are at least 18 years old at the time of entry: Arizona, Arkansas, Colorado, Idaho, Iowa, Kansas, Louisiana, Minnesota, Missouri, Montana, Nebraska, Nevada, New Mexico, North Dakota, Oklahoma, Oregon, South Dakota, Texas, Utah, Washington and Wyoming. Void where prohibited by law. Sweepstakes starts on 9/12/2025 and ends on 9/26/2025. For official rules and complete details, visit www.naturalgrocers.com/sweepstakes. Sponsor: Vitamin Cottage Natural Food Markets, Inc.

^[vi] Customers can sign up for {N}power here. Message and data rates may apply. See naturalgrocers.com/privacy for the Company's Privacy Policy and naturalgrocers.com/terms for the {N}power terms of use.

^[vii] Must be an {N}power member to receive these discounts. Limit 4 of each item, per customer, unless otherwise stated. Offers valid only from 9/12/25 to 10/31/25, are redeemable only for in-store customer purchases at Natural Grocers' Cherry Knolls, CO location and cannot be combined with other offers. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.

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SOURCE Natural Grocers by Vitamin Cottage, Inc.