LexisNexis Risk Solutions Launches AI-Powered Identity Management Platform for Healthcare
Industry-leading identity verification, resolution and enrichment solutions combine with leading AI authentication capabilities to secure, unify and enrich patient identities across the care journey
"As digital access expands and fraud tactics become more sophisticated, identity management must be a core priority across healthcare," said Adam Mariano, SVP and general manager of healthcare,
Purpose-Built Identity Management for Healthcare
With digital enrollment, virtual care and online self-services expanding, healthcare organizations face growing pressure to secure access without creating barriers for patients and members. Organizations often struggle with fragmented patient journeys, manual identity workflows and incomplete or inaccurate records. In abundance of caution, many organizations add more friction to the consumer's verification process, which can reduce risk but also inadvertently restrict rightful access. The healthcare identity management platform from
By streamlining identity management processes, the platform can:
- support outreach and enrollment initiatives
- resolve duplicate and disparate identities across care settings
- reduce the risk of identity-related fraud by securing access with a friction-right digital experience
- expedite registrations and claims processing workflows by appending profiles with up-to-date contact information
- link external insights like behavioral or socio-economic insights to patient and member profiles
The platform aims to reduce manual work, improve patient and member digital experience and support more informed engagement across clinical, administrative and consumer touchpoints.
AI-Powered Protection Against Identity Fraud
Advances in generative AI and deepfake technology have made it easier for fraudsters to create highly realistic fake identities, weakening the effectiveness of traditional verification methods. To stay ahead of these evolving threats, healthcare organizations need more advanced approaches to protect patients, systems and sensitive data.
The healthcare identity management platform addresses this challenge with AI-driven capabilities such as LexisNexis® IDVerse®, a next-generation solution for document authentication and identity verification designed to counter emerging fraud tactics. The IDVerse® platform combines biometric verification, proprietary AI models and deep neural networks to verify digital identities and authenticate documents without compromising the speed or ease of the consumer experience.
"IDVerse offers a more sophisticated level of authentication when identity fraud can have significant consequences such as registering a new account, processing high-value transactions or accessing sensitive information," said
Click here to read more about the healthcare Identity management platform from
About
LexisNexis® Risk Solutions harnesses the power of data, sophisticated analytics platforms and AI-powered solutions to provide insights that help businesses across multiple industries and governmental entities reduce risk and improve decisions to benefit people around the globe. Headquartered in metro
Media Contact:
Sr. Manager, Corporate Communications
816-572-7709
syed.shabbir@lexisnexisrisk.com
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