Alibaba's Damai International Introduces New Label, Launches Global Artist Initiative
New label ORCA to Tap Into Asia's Fast-Growing Entertainment Market With New International Music Act
Launched by ORCA in partnership with entertainment label All My Anecdotes, the initiative marks a major step in
"This program represents an important step in our global talent development strategy," said Walter Zheng, president of
To mark the launch, ORCA released a brand trailer on Friday featuring
In the trailer, Audrey stars alongside singer-songwriter DANY, whose introspective sound complements her expressive movement. Together, they create a cinematic blend of music and dance that reflects the creative vision of ORCA and All My Anecdotes, celebrating the idea that every shared moment, inspiration and encounter can become tomorrow's nostalgia.
The audition is open to aspiring performers worldwide who are passionate about the stage and pursuing a career in entertainment. There are no restrictions on gender, age or nationality, and there is no fixed number of participants to be recruited. Candidates will be evaluated based on their talent, potential and overall suitability.
Selected candidates will join ORCA's existing artist roster, which includes Audrey and DANY, and receive comprehensive training in performance, music production and stagecraft from experienced industry professionals. Each artist will follow a personalized development plan tailored to their individual strengths and career goals. ORCA ultimately plans to debut a new international music group drawn from the program.
"ORCA is about creativity, artistry and thinking beyond borders," said
The global audition will run from
About Damai Entertainment
Damai Entertainment is a technology-driven company delivering immersive, real-world entertainment experiences. Its diverse ecosystem spans film production, live events, IP commercialization, TV series, artist management, and ticketing platforms. Anchored in its dual strategic pillars of entertainment and AI, Damai is committed to creating unparalleled live, interactive, and immersive experiences for audiences around the world.
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