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About the company
Crayons Advertising Limited is an India-based advertising solution company. The Company is engaged in providing an ecosystem and an end-to-end ad-tech communication solution platform for advertising media services. It operates a single business segment, namely advertising and marketing Services. The Company provides a range of services, including print media, electronic media, outdoor media services which cover advertising modes, such as newspapers, brochures, magazines, television channels, frequency modulation (FM) channels and display of outdoor hoardings. It also offers advisory services for clients to understand the course of action to be executed by them to brand their products and/or services. The Company also provides offline and online media services. It uses various Digital Media Tools, such as Marin Software, AdParlor, AdEspresso, Criteo, Adobe marketing cloud, App Nexus/Xandr, ReTargeter, Nielsen, and Moat.
- Revenue in INR (TTM)1.88bn
- Net income in INR141.58m
- Incorporated1986
- Employees184.00
- LocationCrayons Advertising LtdNSIC ComplexMaa, Anandmayee Marg, OkhlaNEW DELHI 110020IndiaIND
- Phone+91 1 141630000
- Websitehttp://www.thecrayonsnetwork.com/
Peer analysis
- Key Information
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- Efficiency
- Management Effectiveness
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- Financial Strength
- Growth Rates
| Company | Revenue (TTM) | Net income (TTM) | Market cap | Employees | Price/earnings (TTM) | Price/book value (MRQ) | Price/cash flow (TTM) | Price/sales (TTM) | EPS (excl. extraordinary items, TTM) | EPS (incl. extraordinary items, TTM) | Revenue per share (TTM) | Book value per share (MRQ) | Asset turnover (TTM) | Inventory turnover (TTM) | Receivables turnover (TTM) | Revenues per employee (TTM) | Return on avg assets (TTM) | Return on avg assets (5 yr avg) | Return on investment (TTM) | Return on investment (5 yr avg) | Gross margin (TTM) | Gross margin (5 yr avg) | Net profit margin (TTM) | Net Profit margin (5 yr avg) | Quick ratio (MRQ) | Interest coverage (TTM) | Total debt to capital (MRQ) | Payout ratio (5 yr avg) | Revenue (YOY change %) | Revenue (5 yr growth rate) | Net income (YOY change %) | Net income (5 yr growth rate) | Capital expenditure (5 yr growth rate) | Dividend (5 yr growth rate) |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Graphisads Ltd | 1.45bn | 65.55m | 1.28bn | 100.00 | 18.49 | 1.23 | 13.20 | 0.8889 | 3.80 | 3.80 | 82.60 | 57.23 | -- | -- | -- | 14,454,580.00 | -- | -- | -- | -- | 103.24 | -- | 4.53 | -- | 2.07 | 24.00 | 0.1026 | -- | 14.67 | -- | -34.29 | -- | -- | -- |
| 3rd Rock Multimedia Ltd | -100.00bn | -100.00bn | 1.46bn | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | -- | 3,840.17 | -- | 5,519.61 | -- | -- | -- |
| Touchwood Entertainment Ltd | 356.90m | 30.36m | 1.47bn | 18.00 | 48.29 | 4.15 | 40.23 | 4.12 | 2.75 | 2.75 | 32.08 | 31.96 | 0.7457 | -- | 4.94 | 19,827,720.00 | 6.32 | 8.68 | 8.49 | 10.94 | 9.29 | -- | 8.48 | 8.26 | -- | 31.00 | 0.041 | 12.10 | -9.43 | 0.5934 | 31.66 | 1.83 | 42.35 | -12.94 |
| Maxposure Ltd | 581.92m | 94.23m | 2.04bn | -- | 21.70 | 3.32 | 20.27 | 3.51 | 4.14 | 4.14 | 25.59 | 27.11 | 0.869 | 6.58 | 3.40 | -- | 14.07 | -- | 18.78 | -- | 92.22 | -- | 16.19 | -- | 2.71 | -- | 0.0265 | -- | 48.72 | -- | 83.72 | -- | -- | -- |
| Crayons Advertising Ltd | 1.88bn | 141.58m | 2.49bn | 184.00 | 17.46 | 2.28 | 15.49 | 1.33 | 5.84 | 5.84 | 78.60 | 44.76 | 1.06 | -- | 3.15 | 10,212,040.00 | 7.97 | -- | 13.36 | -- | -- | -- | 7.53 | -- | -- | 7.87 | 0.0988 | -- | -26.89 | -- | 1.87 | -- | -- | -- |
| R K Swamy Ltd | 3.24bn | 344.90m | 10.35bn | 2.50k | 27.45 | 4.43 | 21.14 | 3.19 | 7.47 | 7.47 | 67.19 | 46.28 | 1.09 | -- | 2.62 | 1,297,619.00 | 11.57 | -- | 21.79 | -- | -- | -- | 10.63 | -- | -- | 11.02 | 0.0702 | -- | 13.29 | -- | 27.09 | -- | -- | -- |
