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MAG Interactive AB (publ)

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MAG Interactive AB (publ)

Actions
Consumer DiscretionaryLeisure Goods
  • Price (SEK)5.58
  • Today's Change0.08 / 1.45%
  • Shares traded79.81k
  • 1 Year change-39.08%
  • Beta0.6897
Data delayed at least 15 minutes, as of Feb 13 2026 17:00 GMT.
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Notice
Important Notice
Please note that effective 5th February, 2026 the Financial Times will no longer publish or present securities from the Nairobi Stock Exchange.

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About the company

MAG Interactive AB (publ) is a Sweden-based developer and publisher of mobile games. The Company offers free-to-play games, in which the players make in application purchases of virtual items or gameplay benefits. The Company’s portfolio comprises word games, a puzzle game and trivia games; it includes Ruzzle, Ruzzle Adventure, WordBrain, WordBrain 2, Wordalot, Potion Pop, QuizDuel, Pixduel, QuizCross and Backpacker. The games are distributed through virtual stores, such as Google Play and App Store, for operating systems Android and iOS respectively. The Company operates FEO Media AB as subsidiary.

  • Revenue in SEK (TTM)277.57m
  • Net income in SEK-12.74m
  • Incorporated2017
  • Employees101.00
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Peer analysis

Key Information
CompanyRevenue (TTM)Net income (TTM)Market capEmployeesPrice/earnings (TTM)Price/book value (MRQ)Price/cash flow (TTM)Price/sales (TTM)EPS (excl. extraordinary items, TTM)EPS (incl. extraordinary items, TTM)Revenue per share (TTM)Book value per share (MRQ)Asset turnover (TTM)Inventory turnover (TTM)Receivables turnover (TTM)Revenues per employee (TTM)Return on avg assets (TTM)Return on avg assets (5 yr avg)Return on investment (TTM)Return on investment (5 yr avg)Gross margin (TTM)Gross margin
(5 yr avg)
Net profit margin (TTM)Net Profit margin
(5 yr avg)
Quick ratio (MRQ)Interest coverage (TTM)Total debt to capital (MRQ)Payout ratio
(5 yr avg)
Revenue
(YOY change %)
Revenue
(5 yr growth rate)
Net income
(YOY change %)
Net income
(5 yr growth rate)
Capital expenditure
(5 yr growth rate)
Dividend
(5 yr growth rate)
Unlimit Group A/S0.00-7.58m123.63m1.00--2.17-----0.007-0.0070.000.0090.00----0.00-85.03-65.18-109.66-73.71---3,745.84---15,052.81---24.330.2095---100.00--71.31------
QPR Software Oyj67.11m-6.50m125.29m31.00--7.5235.641.87-0.0315-0.03150.33620.07931.35--3.63198,031.30-13.08-18.95-39.33-85.2382.9979.62-9.69-15.07---7.970.3602---12.40-7.0191.13---20.50--
Nepa AB233.16m-36.48m126.20m196.00--4.07--0.5413-4.64-4.6429.653.941.92--8.391,036,258.00-30.085.90-68.2712.4453.9666.41-15.653.72---14.280.0072.89-8.400.408287.95---33.03--
Terranet AB0.00-44.96m127.02m18.00--3.70-----0.034-0.0340.000.01870.00----0.00-94.11-61.26-132.12-84.62-----------18.580.1867------46.52--2.32--
Klimator AB33.41m190.51k130.08m16.00826.2813.47100.983.890.00450.00451.060.27541.4214.883.551,758,335.000.8093-73.131.95-217.4647.1959.430.5703-83.521.561.350.2638--16.4826.6884.14---5.99--
DevPort AB420.20m-5.75m130.84m340.00--1.1558.200.3114-0.5704-0.570441.7011.611.62--3.561,235,894.00-2.228.94-3.8717.8658.3261.48-1.374.59---9.000.163252.82-20.444.59-121.71------
Konsolidator A/S32.06m-16.66m133.96m31.00------4.18-0.5107-0.51070.9908-0.17630.969228.8514.54779,965.50-50.68-70.59-90.30-112.2093.4394.18-52.30-119.570.2193-3.181.50--5.7333.96-22.00--6.54--
Shape Robotics A/S461.40m19.13m135.76m50.005.770.42053.310.29420.87230.872320.4411.960.64741.271.816,509,500.002.68-6.636.17-12.7639.0731.144.15-7.700.55542.220.4483--76.30---646.99--88.33--
Solution International Nordics AB (publ)33.03m-14.22m138.66m1.00------4.20-3.10-3.102.79-0.32780.7791--3.0033,028,200.00-33.55-26.03-1,437.56-28.5429.23---43.06-572.940.4691-0.1011----17.8727.94-179.85------
Starbreeze AB226.21m-504.99m139.04m160.00--0.5387--0.6147-0.3234-0.32340.14720.17410.33--8.221,216,183.00-73.66-10.37-86.01-14.15-171.7223.91-223.24-33.91---52.070.1328---70.66-7.87-253.08--51.28--
Safeture AB57.23m1.30m140.66m33.00108.264.8815.882.460.03310.03311.460.73431.09--7.661,973,586.002.47-33.794.60-61.6497.4093.382.26-37.93----0.00--15.3119.78107.86------
Beyond Frames Entertainment AB (publ)144.57m-17.18m141.63m40.00--2.3315.620.9796-0.9314-0.93147.863.271.58--25.083,804,526.00-18.76-17.03-25.85-20.5443.8149.49-11.86-17.73---2.230.0598--28.41118.61-152.31--33.07--
MAG Interactive AB (publ)277.57m-12.74m147.84m101.00--0.49733.210.5326-0.4809-0.480910.4811.220.7146--8.822,570,093.00-3.280.2898-3.610.3276116.74112.51-4.590.4078---1.230.1043423.17-2.694.86-192.72--7.20--
Nosa Plugs AB publ17.53m-9.53m161.83m7.00--3.88--9.23-0.0413-0.04130.07820.16030.3899--5.922,504,714.00-21.19-116.05-25.71-129.23-----54.34-893.01----0.0073--54.8852.7578.18---25.47--
OODA AI publ AB-100.00bn-100.00bn166.98m3.00--1.45----------30.93-----------48.89---69.87--96.50---126.40----0.0123---98.58-27.5442.59--0.3408--
Gaming Corps AB43.34m-36.67m169.44m33.00--20.87--3.91-0.312-0.3120.34930.05582.18--9.251,733,569.00-184.17-74.87-1,414.31-109.21124.98---84.61-137.48---23.140.2911--13.7431.331.59--43.71--
Data as of Feb 13 2026. Currency figures normalised to MAG Interactive AB (publ)'s reporting currency: Swedish Krona SEK

Institutional shareholders

8.10%Per cent of shares held by top holders
HolderShares% Held
Swedbank Robur Fonder ABas of 30 Jan 20261.72m6.48%
Carnegie Fonder ABas of 30 Dec 2025430.06k1.62%
Data from 31 Dec 2025 - 30 Jan 2026Source: FactSet Research Systems Inc.
Data Provided by LSEG
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