Equities
Consumer DiscretionaryPersonal Goods
  • Price (SEK)57.20
  • Today's Change-0.90 / -1.55%
  • Shares traded8.00k
  • 1 Year change-1.92%
  • Beta1.3121
Data delayed at least 15 minutes, as of Jul 18 2025 17:00 BST.
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About the company

Bjorn Borg AB is a Sweden-based company engaged in the fashion industry. The Company owns and develops the Bjorn Borg brand, which specializes in underwear for women, men and children. Its business activities comprise four segments: Brand, responsible for gaining royalties; Product Development, which develops, designs and produces underwear and adjacent products, as well as sportswear through Bjorn Borg Sport; Wholesale, which provides lingerie and complementary products in Sweden, Finland and England, as well as footwear in Sweden, Finland and the Baltic countries; and Retail, which operates an online shop, as well as over 15 own stores and outlets in Sweden, Finland and England. The Company’s product portfolio is divided into three areas: Underwear, Sportswear, and Licensed products. Furthermore, the Company is a parent of Bjorn Borg Brands AB, Bjorn Borg Inc, Bjorn Borg UK Limited, Bjorn Borg Services AB, Bjorn Borg Sport BV, and Bjorn Borg Limited (China) Limited CR, among others.

  • Revenue in SEK (TTM)1.04bn
  • Net income in SEK87.38m
  • Incorporated2004
  • Employees145.00
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Peer analysis

Key Information
CompanyRevenue (TTM)Net income (TTM)Market capEmployeesPrice/earnings (TTM)Price/book value (MRQ)Price/cash flow (TTM)Price/sales (TTM)EPS (excl. extraordinary items, TTM)EPS (incl. extraordinary items, TTM)Revenue per share (TTM)Book value per share (MRQ)Asset turnover (TTM)Inventory turnover (TTM)Receivables turnover (TTM)Revenues per employee (TTM)Return on avg assets (TTM)Return on avg assets (5 yr avg)Return on investment (TTM)Return on investment (5 yr avg)Gross margin (TTM)Gross margin
(5 yr avg)
Net profit margin (TTM)Net Profit margin
(5 yr avg)
Quick ratio (MRQ)Interest coverage (TTM)Total debt to capital (MRQ)Payout ratio
(5 yr avg)
Revenue
(YOY change %)
Revenue
(5 yr growth rate)
Net income
(YOY change %)
Net income
(5 yr growth rate)
Capital expenditure
(5 yr growth rate)
Dividend
(5 yr growth rate)
Sanko Pazarlama Ithalat Ihracat AS1.65bn-34.75m743.93m67.00--1.57--0.4514-0.9566-0.956645.3713.002.05465.585.40104,706,400.00-4.32-4.52-7.09-6.792.822.67-2.11-1.601.52--0.00---14.8453.83-118.60--63.41--
Mulberry Group PLC1.58bn-397.60m853.21m1.30k------0.5415-0.472-0.4721.86-0.03691.181.568.43---31.51-5.00-61.89-7.4266.8169.06-26.75-4.580.3669-4.051.20---21.23-4.229.34---15.39--
Linz Textil Holding AG778.41m29.87m882.45m399.0029.541.0710.591.138.808.80229.35242.750.80112.178.35172,441.703.073.503.313.8345.9042.083.843.802.54--0.0098128.64-6.85-5.78-42.32-26.26-22.88-25.98
Wittchen SA1.21bn89.26m920.09m418.0010.361.825.470.76111.811.8124.5810.321.341.419.581,088,316.009.8613.5013.4618.0761.3762.247.3811.780.494820.200.388284.97-2.779.80-44.142.73-7.02--
Aquafil SpA6.09bn-144.61m1.17bn2.40k--0.82333.090.1921-0.247-0.2478.561.720.82351.9217.45216,410.60-1.95-0.0512-3.00-0.074633.4231.84-2.37-0.06220.63970.61740.6839---5.19-0.249736.89---14.87--
Desa Deri Sanayi ve Ticaret A.S.724.61m103.02m1.21bn1.52k11.741.647.111.670.86820.86826.116.220.8432.139.352,039,673.0011.9913.9116.2621.2855.6149.5214.2213.252.05--0.07969.13-15.7347.41-54.2478.1963.06--
Piquadro SpA2.08bn131.06m1.41bn1.04k10.781.744.620.68080.2320.2323.681.430.99530.86464.95--6.282.7611.404.5881.0980.086.313.400.919419.760.464--1.853.8210.03------
CALIDA Holding AG2.80bn6.00m1.44bn2.00k182.561.237.340.51460.08562.0229.4412.671.132.4415.60115,521.000.23130.22470.35120.3333-12.6036.500.20470.25020.62696.480.2857836.84-10.06-9.09101.10-49.95-15.03--
Bjorn Borg AB1.04bn87.38m1.46bn145.0016.723.7812.251.413.473.4741.3415.371.472.715.426,839,474.0012.329.2619.6113.3452.9254.198.417.090.7531--0.302924.7913.585.39-4.3513.282.24--
Derluks Yatirim Holding AS774.88m12.55m1.53bn154.00111.664.1942.291.980.28730.287321.127.651.064.504.5920,643,740.002.657.975.1115.5716.2915.192.516.760.99631.450.3858--19.2675.20-50.2269.2362.41--
Suwen Tekstil Sanayi Pazarlama AS1.09bn22.08m1.78bn1.14k80.465.8013.481.630.16280.16288.032.261.912.0059.643,919,436.003.8714.806.0323.0351.5953.042.037.590.26910.9680.4825--20.57107.05-16.00422.4873.75--
Sonmez Pamuklu Sanayii AS187.54m13.99m1.86bn131.00132.771.2267.329.900.44440.44445.9648.300.182713.769.475,911,773.001.362.151.402.2211.9312.977.4610.142.28--0.000.003.6463.17-45.7720.6155.90--
Data as of Jul 18 2025. Currency figures normalised to Bjorn Borg AB's reporting currency: Swedish Krona SEK

Institutional shareholders

10.16%Per cent of shares held by top holders
HolderShares% Held
Lazard Fr�res Gestion SASas of 09 Aug 20241.32m5.23%
Jofam ABas of 09 Aug 2024500.00k1.99%
Dimensional Fund Advisors LPas of 04 Jul 2025163.57k0.65%
Handelsbanken Fonder ABas of 30 Jun 2025144.51k0.58%
SEB Investment Management ABas of 30 May 2025126.56k0.50%
Skandia Investment Management ABas of 30 Apr 2025124.02k0.49%
Storebrand Asset Management ASas of 30 Apr 202578.87k0.31%
FCG Fonder ABas of 31 Mar 202571.22k0.28%
Dowgate Wealth Ltd.as of 29 Dec 202316.00k0.06%
Lannebo Kapitalf�rvaltning AB (Sweden)as of 31 Mar 202515.00k0.06%
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Data from 31 Mar 2025 - 30 Jun 2025Source: FactSet Research Systems Inc.
Data Provided by LSEG
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