Equities
Consumer DiscretionaryPersonal Goods
  • Price (SEK)59.20
  • Today's Change0.50 / 0.85%
  • Shares traded8.82k
  • 1 Year change+6.28%
  • Beta1.2960
Data delayed at least 15 minutes, as of Jun 30 2025 17:00 BST.
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About the company

Bjorn Borg AB is a Sweden-based company engaged in the fashion industry. The Company owns and develops the Bjorn Borg brand, which specializes in underwear for women, men and children. Its business activities comprise four segments: Brand, responsible for gaining royalties; Product Development, which develops, designs and produces underwear and adjacent products, as well as sportswear through Bjorn Borg Sport; Wholesale, which provides lingerie and complementary products in Sweden, Finland and England, as well as footwear in Sweden, Finland and the Baltic countries; and Retail, which operates an online shop, as well as over 15 own stores and outlets in Sweden, Finland and England. The Company’s product portfolio is divided into three areas: Underwear, Sportswear, and Licensed products. Furthermore, the Company is a parent of Bjorn Borg Brands AB, Bjorn Borg Inc, Bjorn Borg UK Limited, Bjorn Borg Services AB, Bjorn Borg Sport BV, and Bjorn Borg Limited (China) Limited CR, among others.

  • Revenue in SEK (TTM)1.04bn
  • Net income in SEK87.38m
  • Incorporated2004
  • Employees145.00
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Peer analysis

Key Information
CompanyRevenue (TTM)Net income (TTM)Market capEmployeesPrice/earnings (TTM)Price/book value (MRQ)Price/cash flow (TTM)Price/sales (TTM)EPS (excl. extraordinary items, TTM)EPS (incl. extraordinary items, TTM)Revenue per share (TTM)Book value per share (MRQ)Asset turnover (TTM)Inventory turnover (TTM)Receivables turnover (TTM)Revenues per employee (TTM)Return on avg assets (TTM)Return on avg assets (5 yr avg)Return on investment (TTM)Return on investment (5 yr avg)Gross margin (TTM)Gross margin
(5 yr avg)
Net profit margin (TTM)Net Profit margin
(5 yr avg)
Quick ratio (MRQ)Interest coverage (TTM)Total debt to capital (MRQ)Payout ratio
(5 yr avg)
Revenue
(YOY change %)
Revenue
(5 yr growth rate)
Net income
(YOY change %)
Net income
(5 yr growth rate)
Capital expenditure
(5 yr growth rate)
Dividend
(5 yr growth rate)
Mulberry Group PLC1.81bn-472.38m917.19m1.30k--25.25--0.5061-0.6079-0.60792.330.03961.151.229.81107,112.30-31.18-7.07-57.13-9.9469.2567.78-27.06-6.410.3459-4.071.07---3.95-1.67-353.00---3.50-27.52
Wittchen SA1.19bn88.02m922.78m418.0010.541.855.560.7741.811.8124.5810.321.341.419.581,088,316.009.8613.5013.4618.0761.3762.247.3811.780.494820.200.388284.97-2.779.80-44.142.73-7.02--
Linz Textil Holding AG765.22m29.37m934.22m399.0031.811.1511.411.228.808.80229.35242.750.80112.178.35172,441.703.073.503.313.8345.9042.083.843.802.54--0.0098128.64-6.85-5.78-42.32-26.26-22.88-25.98
Aquafil SpA5.99bn-142.16m1.05bn2.40k--0.75342.820.1758-0.247-0.2478.561.720.82351.9217.45216,410.60-1.95-0.0512-3.00-0.074633.4231.84-2.37-0.06220.63970.61740.6839---5.19-0.249736.89---14.87--
Desa Deri Sanayi ve Ticaret A.S.711.47m101.16m1.09bn1.52k10.771.506.521.530.86820.86826.116.220.8432.139.352,039,673.0011.9913.9116.2621.2855.6149.5214.2213.252.05--0.07969.13-15.7347.41-54.2478.1963.06--
Derluks Yatirim Holding AS760.83m12.32m1.11bn154.0082.153.0931.111.460.28730.287321.127.651.064.504.5920,643,740.002.657.975.1115.5716.2915.192.516.760.99631.450.3858--19.2675.20-50.2269.2362.41--
Piquadro SpA2.04bn128.83m1.30bn1.04k10.041.634.300.63450.2320.2323.681.430.99530.86464.95--6.282.7611.404.5881.0980.086.313.400.919419.760.464--1.853.8210.03------
CALIDA Holding AG2.74bn5.88m1.37bn2.00k177.651.207.140.50080.08562.0229.4412.671.132.4415.60115,521.000.23130.22470.35120.3333-12.6036.500.20470.25020.62696.480.2857836.84-10.06-9.09101.10-49.95-15.03--
Bjorn Borg AB1.04bn87.38m1.48bn145.0016.893.8212.371.423.473.4741.3415.371.472.715.426,839,474.0012.329.2619.6113.3452.9254.198.417.090.7531--0.302924.7913.585.39-4.3513.282.24--
Suwen Tekstil Sanayi Pazarlama AS1.07bn21.68m1.78bn1.14k82.305.9313.781.670.16280.16288.032.261.912.0059.643,919,436.003.8714.806.0323.0351.5953.042.037.590.26910.9680.4825--20.57107.05-16.00422.4873.75--
Sonmez Pamuklu Sanayii AS184.14m13.74m1.79bn131.00130.521.2066.189.740.44440.44445.9648.300.182713.769.475,911,773.001.362.151.402.2211.9312.977.4610.142.28--0.000.003.6463.17-45.7720.6155.90--
Vakko Tekstil ve Hzr Gym Sny Isltmlr AS3.49bn210.86m1.98bn2.84k9.400.95543.780.56825.545.5491.0654.531.221.2958.565,147,950.007.3618.469.7426.8050.5953.256.0413.930.660644.860.179231.394.3363.26-71.2757.2628.70--
Fope SpA816.71m92.83m2.20bn96.0023.444.3317.852.691.561.5613.748.451.133.274.64764,932.3012.9314.1116.6118.4829.8931.8211.4213.402.3419.750.207646.309.9816.00-16.7911.60-5.3113.56
Data as of Jun 30 2025. Currency figures normalised to Bjorn Borg AB's reporting currency: Swedish Krona SEK

Institutional shareholders

10.16%Per cent of shares held by top holders
HolderShares% Held
Lazard Fr�res Gestion SASas of 09 Aug 20241.32m5.23%
Jofam ABas of 09 Aug 2024500.00k1.99%
Dimensional Fund Advisors LPas of 05 Jun 2025163.53k0.65%
Handelsbanken Fonder ABas of 31 May 2025144.51k0.58%
SEB Investment Management ABas of 30 May 2025126.56k0.50%
Skandia Investment Management ABas of 30 Apr 2025124.02k0.49%
Storebrand Asset Management ASas of 30 Apr 202578.87k0.31%
FCG Fonder ABas of 31 Mar 202571.22k0.28%
Dowgate Wealth Ltd.as of 29 Dec 202316.00k0.06%
Lannebo Kapitalf�rvaltning AB (Sweden)as of 31 Mar 202515.00k0.06%
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Data from 31 Mar 2025 - 13 Jun 2025Source: FactSet Research Systems Inc.
Data Provided by LSEG
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