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About the company

Baidu Inc is a Chinese language Internet search provider. The Company operates its businesses through two segments, Baidu Core segment and iQIYI segment. Baidu Core segment mainly provides search-based, feed-based, and other online marketing services, as well as products and services from the Company’s new artificial intelligence (AI) initiatives, such as display advertisement and based on performance criteria other than cost-per-click, cloud services, smart devices and services, non-marketing consumer-facing services such as membership, and intelligent driving. iQIYI segment produces, aggregates and distributes a wide variety of professionally produced content, as well as a broad spectrum of other video content, in a variety of formats, including a variety of products and services encompassing online video, online games, online literature, comics and others.

  • Revenue in USD (TTM)18.69bn
  • Net income in USD3.55bn
  • Incorporated2000
  • Employees35.90k
  • Location
    Baidu IncBaidu Campus, No. 10, Shangdi10th Street Haidian District,BEIJING 100085ChinaCHN
  • Phone+86 1 059928888
  • Fax+86 1 059920000
  • Websitehttps://www.baidu.com/
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Mergers & acquisitions

Acquired companyDeal statusDateDate /
Deal status
9888:HKG since
announced
Transaction
value
JOYY Inc-Live Streaming BusinessDeal completed25 Feb 202525 Feb 2025Deal completed-6.76%2.10bn
Data delayed at least 15 minutes, as of Jun 30 2025 09:08 BST.

Peer analysis

Key Information
CompanyRevenue (TTM)Net income (TTM)Market capEmployeesPrice/earnings (TTM)Price/book value (MRQ)Price/cash flow (TTM)Price/sales (TTM)EPS (excl. extraordinary items, TTM)EPS (incl. extraordinary items, TTM)Revenue per share (TTM)Book value per share (MRQ)Asset turnover (TTM)Inventory turnover (TTM)Receivables turnover (TTM)Revenues per employee (TTM)Return on avg assets (TTM)Return on avg assets (5 yr avg)Return on investment (TTM)Return on investment (5 yr avg)Gross margin (TTM)Gross margin
(5 yr avg)
Net profit margin (TTM)Net Profit margin
(5 yr avg)
Quick ratio (MRQ)Interest coverage (TTM)Total debt to capital (MRQ)Payout ratio
(5 yr avg)
Revenue
(YOY change %)
Revenue
(5 yr growth rate)
Net income
(YOY change %)
Net income
(5 yr growth rate)
Capital expenditure
(5 yr growth rate)
Dividend
(5 yr growth rate)
Guidewire Software Inc1.14bn34.61m19.82bn3.47k590.2914.55342.1117.430.39880.398813.4416.180.5024--4.18327,876.601.53-3.442.03-4.0962.1652.963.04-9.19----0.3309--8.306.3994.54---17.63--
Grab Holdings Ltd2.92bn23.00m20.04bn11.27k1,014.433.13174.306.870.00490.00490.70741.570.327227.5112.41258,897.70-0.359-20.80-0.4763-24.7142.4816.09-1.10-112.292.46--0.0562--18.57--75.81---4.19--
PTC Inc2.35bn440.38m20.31bn7.50k46.526.0035.048.653.643.6419.3928.240.3795--3.30312,849.007.126.599.078.4281.1379.3918.7716.08--6.990.29090.009.6012.8553.27---22.19--
Samsara Inc1.34bn-120.74m22.55bn3.50k--19.99--16.88-0.216-0.2162.381.980.69869.157.41381,530.60-6.32-17.58-9.73-24.6276.5773.62-9.04-35.661.48--0.00--33.2659.8045.97---7.62--
Zoom Communications Inc4.70bn1.05bn23.71bn7.41k23.522.6720.105.053.333.3314.9429.340.4423--9.35633,960.309.8710.2611.9912.8475.8574.5422.3118.68----0.000.003.0549.6058.48115.4729.00--
Pinterest Inc3.76bn1.90bn24.32bn4.67k14.595.1812.686.472.462.465.116.930.8405--5.91806,080.4042.3710.9846.2111.9779.5777.5250.4113.93----0.000.0019.3526.125,329.17---6.14--
Tyler Technologies Inc2.19bn289.91m25.06bn7.46k87.537.1357.4011.446.646.6450.1881.480.447--3.97296,028.305.924.667.875.8244.7044.3213.2310.98--64.430.1456--9.5314.5058.5312.413.50--
Toast Inc5.22bn158.00m25.41bn5.70k170.3715.14119.874.870.25760.25768.442.902.2634.0751.20916,140.406.85-16.3110.33-22.6424.6521.233.03-8.782.38--0.00--28.3349.46107.72--29.67--
Reddit Inc1.45bn116.95m26.39bn2.23k229.3811.89198.6918.200.62350.62357.8812.030.6511--5.35649,172.905.25--5.69--90.82--8.07------0.00--61.71---433.20------
HubSpot Inc2.72bn-23.10m29.04bn8.57k--14.36357.0710.66-0.4517-0.451752.1038.340.7685--9.71330,374.30-0.6517-3.46-1.01-4.9384.8383.18-0.8479-4.94----0.1554--21.0731.24102.81--19.06--
Baidu Inc (ADR)18.69bn3.55bn29.61bn35.90k8.450.78736.361.5810.1910.1953.65109.410.3087--12.18520,680.606.024.267.765.5649.0655.0819.5012.82----0.24370.00-1.094.3918.2463.55-15.46--
ANSYS Inc2.58bn592.78m30.52bn6.50k51.534.9441.3911.826.746.7429.3670.290.3414--3.68397,399.207.847.608.698.6789.0287.7222.9523.77----0.10880.0012.1110.9215.045.07-0.4015--
eBay Inc10.31bn2.05bn34.00bn11.50k17.546.9014.323.304.204.1921.0610.690.5109--104.69896,695.6010.145.8013.997.3571.8574.0619.8512.57----0.576741.021.693.55-28.615.50-3.7314.04
Trade Desk Inc2.57bn412.09m34.07bn3.52k84.7912.5467.8913.260.81770.81775.115.530.4956--0.9062729,585.207.955.1515.2510.2680.1181.0116.0412.57----0.000.0025.6329.90119.6729.4121.40--
CoStar Group Inc2.81bn117.20m34.07bn6.59k280.994.00120.4812.120.28740.28746.8820.210.289--13.50426,513.001.203.691.293.8879.7180.594.1712.78----0.10530.0011.4514.35-62.98-15.1369.05--
Data as of Jun 30 2025. Currency figures normalised to Baidu Inc's reporting currency: US Dollar USD

Institutional shareholders

13.53%Per cent of shares held by top holders
HolderShares% Held
PRIMECAP Management Co.as of 31 Mar 202511.95m4.19%
Dodge & Coxas of 31 Mar 20255.44m1.91%
Mirae Asset Global Investments (Hong Kong) Ltd.as of 31 Mar 20254.97m1.75%
Orbis Investment Management Ltd.as of 31 Mar 20253.24m1.14%
Fidelity Investments Canada ULCas of 31 Mar 20252.57m0.90%
UBS Securities LLCas of 31 Mar 20252.28m0.80%
Pictet Asset Management SAas of 31 Mar 20252.13m0.75%
Bridgewater Associates LPas of 31 Mar 20252.08m0.73%
Black Creek Investment Management, Inc.as of 31 Mar 20252.06m0.72%
Robeco Institutional Asset Management BVas of 31 Mar 20251.86m0.65%
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Data from 31 Mar 2025 - 31 Mar 2025Source: FactSet Research Systems Inc.
Data Provided by LSEG
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